Tuesday, July 12, 2011 12:52pm ET by  
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Elbow to release their own brand of beer

Elbow are set to release their own brand of ale that will be named after their latest album, 'Build A Rocket Boys!'. 

A post on the band's official website explains that they will unveil the alcoholic beverage at Manchester's forthcoming Food & Drink festival in October and perfected the brew personally:

"The new beer is brewed to Elbow's own specifications after a series of tastings at the brewery. Band members sampled a range of Robinsons' ales to shortlist their preferred style of beer, taste and colour before deciding on a golden ale with a rich rounded body, smooth bitterness, subtle tang of malt and fruity aroma."

Watch the band perform 'Open Arms' live at Glastonbury festival below: