HMV app returns to the iOS app store

HMV has announced that its new digital music app is once again live in the Apple iOS app store in the UK. The new version of the app offers the same sound and image search and music library features but without the download link to the hmvdigital.com web store. Users can still use image search to easily listen to 30 second previews of tracks from CDs in store, sound search to discover the music around them and the library to listen to their music collection.

Users can quickly and easily purchase downloads on iOS devices – or any other smartphone – by accessing HMV’s new mobile download store at m.hmvdigital.com in their phone’s web browser. The mobile download store is also integrated with the new hmv.com website which launched last week.

Tracks purchased in the mobile download store can be played immediately in the browser and are automatically added to the ‘myhmv’ library in the iOS app. A download manager for PC and Mac allows purchased tracks to be added to the user’s desktop or laptop music library.

James Coughlan, MD of HMV Digital, said:

"We’ve had an extremely positive response since the launch of our new digital download products and the news today confirms that iOS users can continue to enjoy the HMV image and sound search features that everyone is talking about!"

Paul McGowan, CEO of HMV owners, Hilco Capital said :

"Whilst it is disappointing that direct purchases cannot be made in the App, Apple device users have a very simple and straightforward process through Safari to continue to purchase through HMV and to then listen to their tracks on their Apple device. This is a strong compromise position for HMV and we look forward to Apple device owners once again buying and enjoying their digital music through HMV."

The HMV app is available now in the iOS and Google Play app stores.

November 1, 2013 6:53am ET by HMV   Comments (0)

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