Wanderlust 108 London 2017

The world's only mindful triathlon comes to the UK

Wanderlust, producers of the largest yoga lifestyle events in the world, will bring Wanderlust 108, the world’s only “mindful triathlon,” to Victoria Park, London, UK on Saturday September 23, 2017.

Wanderlust’s signature triathlon, which is produced in partnership with adidas, attracts thousands for a five-kilometer run (or walk), an outdoor 90-minute yoga class, and a guided meditation. Mindful triathletes will also enjoy live music and DJs, artisanal vendors, local foods and further activities to be revealed.

Participants can add a free scheduled class such as aerial yoga, acro-yoga, hooping, walking meditation, workshops, or a community yoga experience from favourite local teachers. Celest Pereira (triyoga) and Michael James Wong (Boys of Yoga / Just Breathe London / Sunday School Yoga) are among the inspiring yogis leading the classes with more names to be announced. Wanderlust US regulars will be flying in for the day, including DJ Taz and Arli Liberman, who live soundtrack the yoga and meditation practice. As with all Wanderlust 108 events, the Kula Marketplace will showcase local craft vendors, including clothing, jewellery, and handcrafted items. Local and organic food vendors will be on site, as well as the “adidas x Wanderlust Dome”, showcasing the latest collection between Wanderlust and adidas.

"Most triathlons are about how strong, fast and fit you are. Our focus is on how healthy, balanced and mentally strong you are, so we combined three activities that fit the bill: running, yoga and meditation. The event can be completed even by someone who has never run, practiced yoga or meditated before, but then getting grounded can be a challenge, too. Like all forms of practice, Wanderlust 108 is about the journey itself -- not how fast you get there.” Sean Hoess, Co-CEO, Wanderlust

“We’re so excited to bring the world’s first mindful triathlon to London’s gorgeous Victoria Park—the People’s Park - so the UK can experience Wanderlust for the very first time. The event provides an entry into mindfulness that is accessible, affordable, inclusive and fun. Many are new to meditation as well, and it’s an incredible experience to meditate outdoors with thousands of people.” Alan Steel, Managing Director, Wanderlust UK, Southern Europe, Middle East & North Africa

In 2017, Wanderlust events will take place in over 60 cities in more than 17 countries on 5 continents. Wanderlust’s mission is to help you “find your true north” — to cultivate your best self — and Wanderlust 108 was created to support that mission on a large scale. Wanderlust 108 will foster individual wellness and positive social change by building a community around mindfulness practice such as yoga and meditation. Mindfulness practice has been proven to have many benefits, including anxiety reduction and improved cognition. Wanderlust 108 will donate £1 from every ticket sold to the Hope For Children charity (https://hope-for-children.org).

Wanderlust 108 London is at Victoria Park, Grove Road, London, E3 5TB; Nearest Tube Station: Mile End

For more information about the event, including ticketing, vendor and volunteer applications, please visit https://wanderlust.com/108-events/london

Follow Wanderlust UK on social media for live updates:
Facebook www.facebook.com/wanderlustgb
Instagram http://instagram.com/wanderlustgb

Official Hashtags: #Wanderlust108 #cometogether #adidaswanderlust #wanderlust2017 #wanderlustukFurther Southern European Wanderlust 108 events are at:

October 1, 2017 – Italy, Milan
October 8, 2017– Portugal, Lisbon (Musea da Electricidade | Fundação edp)

October 15, 2017– Spain, Barcelona (Forum Barcelona)

Notes to Editors

About Wanderlust:
Wanderlust Holdings, LLC is a global yoga lifestyle company. It encompasses Wanderlust Festival, the largest multi-day yoga and music festivals in the world; Wanderlust 108, a one-day “mindful triathlon” taking place in urban parks across the world; Wanderlust Hollywood, a 10,000 square foot community center in Los Angeles, CA; Wanderlust Media, a fully integrated multi-platform digital interface; Wanderlust Yoga, a re-imagination of the yoga studio experience; and the Wanderlust Teacher Training, a yoga teacher training program inspired by the Wanderlust festival experience. The company was founded in 2009 as a joint venture between Velour Music Group, C3 Presents and Starr Hill Presents.
Become a fan of Wanderlust at Facebook www.facebook.com/wanderlust Twitter www.twitter.com/wanderlustfest Instagram http://instagram.com/wanderlustfest
YouTube http://www.youtube.com/user/WanderlustFestival

About the adidas Group
The adidas Group is a global leader in the sporting goods industry, offering a broad portfolio of footwear, apparel and hardware for sport and lifestyle around the core brands adidas, Reebok, TaylorMade and Reebok-CCM Hockey.

About Hope for Children
Hope for Children is an international charity that passionately believes every child has the right to a happy, healthy and positive childhood. Almost half of the world’s children are vulnerable and living in poverty. We are changing this by making a safe and fulfilling childhood a reality for more of the world’s children. We are improving their access to education and healthcare, empowering their families to support themselves whilst developing their confidence and self-esteem. Most importantly we are giving them hope www.hope-for-children.org

About Talent:

CELEST PEREIRA - YOGA MAIN STAGE (Instagram: @celestpereirayoga)
A dancer from a young age, Celest graduated from university with a Bachelor of Science in Physiotherapy before travelling to India to study hatha yoga and Vipassana meditation. Now a full time yoga teacher at Triyoga in London, Celest also teaches online for Yoga Download, Grokker and Udaya, and is author of The Yoga Mentor.

MICHAEL JAMES WONG (Boys of Yoga / Just Breathe London / Sunday School Yoga) - MEDITATION MAIN STAGE (Instagram: @michaeljameswong)
Michael James Wong is an Inspirational Speaker, Meditator, Author, Global Yogi & Wellness Warrior, recognised around the world as a leading voice in the global wellness movement. An LA native, now based in London, Michael travels the world speaking, teaching & advocating the benefits of a mindful way of living through yoga, meditation & modern mindfulness. The founder & vision behind BOYS OF YOGA, JUST BREATHE LONDON & SUNDAY SCHOOL YOGA, Michael is a man on a mission to break down barriers, stereotype and bring the global wellness community together in a calmer & quieter conversation. Michael has been part of the Wanderlust family since 2015 and has headlined the Australia & New Zealand Wanderlust 108.

DJ TAZ - DJ MAIN STAGE (Instagram: @djtazrashid)
Tazdeen Rashid (DJ TAZ RASHID) brings a high vibrational energy to any room instantly by mixing the beats and rhythms of Love, Ancient New World, House, Kirtan, Devotional, and all the cosmic sounds. His vision is to be a channel to cause the expansion of all those around by tapping into the creative wisdom of the body and allowing them to feel, let go and awaken. He has performed at events such as Bhakti Fest, Serendipity Festival, Denver Chant Fest, Lightworkers Midwest Conference, Greenheart Transforms, Bodhi Spiritual Center and many more conscious gatherings.

ARLI LIBERMAN - MUSIC MAIN STAGE (Instagram: @arliliberman)
Guitarist and composer Arli Liberman’s background includes playing in the WhiteFlag Project, one of the Middle East’s first world fusion bands made up of both Palestinian and Israeli musicians, performing on the revered stages of Montreux Jazz Festival to the desert sands of Sinai, cross-continent Wanderlust appearances and Russia’s Creation of Peace Festival. The WhiteFlag Project was one of the first of its kind in the Middle East and aimed to help young prodigies nurture their artistic talent. Arli co-produced, edited and performed on their album Talk in 2005, with the band going on to create award-winning documentary Playing With The Enemy.