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Bursting onto the scene in 2017 with debut single ‘Play God’, Sam Fender was hailed as one of Annie Mac’s New Names on BBC Radio 1. Sam’s grit and fresh lyrical take on a modern society make him stand out from an over saturated Singer-Songwriter market. Sam begins 2018 with the release of the video for his acclaimed track ‘Millennial’, which features a plethora of cutting and insightful social commentary that Sam so uniquely expresses via his music:  

"'Millennial' is a tongue-in-cheek response to the media's negative portrayal of young people in the 21st century. It plays on the notion that we (millennials) are 'young and dumb' freeloading idiots that expect a hand out from society. It plays on issues such as fake news and our addiction to screens and social media." - Sam Fender 

Recording in a shed with good friend and producer Bramwell Bronte, Sam has demoed a range of material inspired by his life and the world he observed. In keeping with his anti-establishment rhetoric, capturing his first four singles DIY in a warehouse was only natural. The cherry on the cake was joining forces with the mixer's behind the likes of QOTSA, Foals and Royal Blood.

Keeping true to his colours and the DIY nature of his expression the video for ‘Millennial’ is filmed on 16mm Film in the same industrial warehouse in the heart of the North East, where his previous tracks were also recorded. Featuring the first full look at the band behind the sound, the video is a fast-paced representation of how the band reproduce the same passion and energy on stage.

You can catch Sam Fender on tour throughout the UK, at the following dates:

Sam Fender - UK Headline Tour Dates:

23rd February – Jimmy’s, Manchester - SOLD OUT
24th  February – The Bodega, Nottingham 
25th February – Attic Bar, Glasgow 
27th February – The Big Top, Cardiff
28th February – Electrowerkz, London - SOLD OUT
2nd March – The Old Bakery, Truro 
3rd March – The Cavern, Exeter
5th March – Sunflower Lounge, Birmingham 
6th March – The Lousiniana, Bristol 

WATCH VIDEO BELOW: