One Direction sign deal to release headphones and karaoke machine
One Direction are set to add to their merchandise portfolio after it was revealed that a pair of branded headphones and a karaoke machine are to be released.
Licensing website Licensing.biz reports that US toy and electronics company Jazwares have inked a deal to produce a new batch of One Direction goods.
In addition to headphones and a karaoke machine, there are plans to produce speakers, microphones, ear buds, walkie talkies, alarm clocks and boom boxes.
The products are set to be released this autumn in the UK, Ireland, US, Latin America and Canada.
Laura Zebersky, executive vice president of sales at Jazwares, said of the deal:
"With more than three million Twitter followers and a debut album that has gone gold and platinum across the globe, it's clear that the guys from One Direction are superstars that tween and teen fans can't get enough of. We are thrilled to add One Direction to our portfolio, and look forward to developing our program with the band to bring personal and innovative electronics to their millions of fans."
Watch One Direction's video for 'One Thing' below:
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