PARIS, Jan. 14, 2011 -- A unique voice, a fashion icon, a rock star... Gwen Stefani is clearly a phenomenon of the 21st century. The front woman of rock band No Doubt, she also released two highly successful dance records, which furthered her iconic status. L'Oreal Paris is extremely pleased to welcome her today as the brand's new face.

"I can't believe I get to be one of the L'Oreal Paris girls. I love playing dress up, on stage or shooting videos, it's always been one of my favorite parts of being in a band. And to get to work with such a modern, talented group of people is really exciting. I'm a lucky, lucky girl", says Gwen Stefani.

"Gwen is a stunning artist with mesmerizing talent and we are thrilled to have her on board. She takes beauty to another dimension, somewhere between style and art. A rock star and fashion icon, she's definitely a modern muse of her time", says Cyril Chapuy, Global Brand President of L'Oreal Paris.

"Gwen's unique personal style and vivacious spirit, together with her career accomplishments in both fashion and music, makes her an inspiration for women everywhere, and an exciting addition to the L'Oreal Paris family", says Karen T. Fondu, President of L'Oreal Paris USA.

Gwen Stefani is fascinating. She has been a member of the band No Doubt since they met in high school and began playing music in their garage. A composer, songwriter and singer, Gwen Stefani has given a voice to millions of girls across the world. No Doubt has sold more than 30 million copies of their albums including Tragic Kingdom, Return of Saturn and Rock Steady. The band received many Grammy nominations and won two in 2003.

Gwen's icon status continued to grow with the release of her Grammy-nominated side project Love. Angel. Music. Baby. which came out in 2004. On this album she worked with many notable contributors including Dr. Dre, the rapper Eve and Pharell Williams. In 2006, Gwen released her second dance record The Sweet Escape and won the 2008 People's Choice Award for favorite female singer of the year.

After wrapping up a sold out summer tour in 2009, No Doubt has begun recording their new album for release in 2011.

Gwen Stefani is inspiring. Both on the musical front, with her inimitable melodies, and in the world of fashion, where she is recognized and acclaimed for her unique style, in particular through her two highly successful fashion brands, L.A.M.B. and Harajuku Lovers.

By joining the L'Oreal Paris family today, Gwen Stefani will represent her own vision of beauty alongside other spokespersons, such as Jennifer Lopez, Milla Jovovich, Diane Keaton, Beyonce Knowles, Diane Kruger, Evangeline Lilly, Andie MacDowell, Julianna Margulies, Eva Longoria, Freida Pinto and Kerry Washington.