Now that Lady Gaga's Littlemonsters.com website has officially launched, she has revealed plans to release an exclusive through it later on today (July 16).

In a series of Twitter posts made earlier this evening, the pop icon explained that she will unveil the "print image" commercial for her debut fragrance, 'Fame', in just a few hours' time:

"So last minute surprise! In a few hrs were going to debut FAME, the fragrance campaign ad shot by STEVEN KLEIN on http://www.littlemonsters.com."

"TO BE CLEAR, I'm not posting the commercial. JUST the print image."

The perfume's scent has been described as "tears of Belladonna, crushed heart of Tiger Orchidea with a black veil of incense, pulverized apricot and the combinative essences of saffron and honey drops".

Gaga now has 27.1 million Twitter followers and told her fans that the number simply overwhelms her: "So apparently my # of followers is nearly equivalent to the entire population of Australia and NZ combined. TWITTERLAND IS A REAL PLACE."