DJ Fresh has shot into the No.1 position on the midweek chart update today, July 6, with 'Louder'. 

The single features on an advertisement for Lucozade and has gathered significant interest, and as a result has made impressive sales figures.

The Official Charts Company has reported that the track "is outselling the rest of the top 5 combined and is on course to easily surmount 120,000 sales for the week as a whole, on its way to a resounding Number One in Sunday’s Official Singles Chart."

Loick Essien is celebrating a new entry at No.2 with 'How We Roll' and has beaten off competition from the past few weeks' frontrunners, namely Example with 'Changed The Way You Kiss Me' and Jason Derulo's 'Don't Wanna Go Home'. 

Watch the video for DJ Fresh's 'Louder' below: