Katy Perry immortalised in The Sims 3

Although recently troubled after her love split with Russell Brand, pop superstar, Katy Perry, has been revealed as a computer game character for new PC game, The Sims 3 Showtime – the next release from one of the most popular gaming series of all time, released globally in March 2012.

As well as players being able to play as Katy Perry in their games and obtain themed Katy Perry goodies, Katy will also front the global advertising campaign, complete with ‘Simmed’ Katy Perry trailer to try “The One That Got Away” 

Katy Perry said:

"I love how you're able to play out different stories through your Sims characters - giving them different careers and watching them succeed.  “It’s cool to see the Sims’ stage performances in The Sims 3 Showtime decked out just like my California Dreams Tour – even my cotton candy video screens are in there! I always like to think of myself as a cartoon, and now I’m a Sim!”

Katy Perry became the first artist in history to spend 52 consecutive weeks in the top 10 of the Billboard Hot 100. Perry’s Teenage Dream produced five #1 hits, an accomplishment equal only to Michael Jackson’s Bad album and making her the only female artist in history to achieve this feat. 

Katy Perry will work closely with The Sims Studio to create accessories, clothing, hairstyles, furniture and props in The Sims games that truly celebrate the imagination that she brings to her performances, music videos and life. Katy Perry will also be featured throughout The Sims television advertising campaigns, online communications and retail marketing around the world.

 

 

January 18, 2012 7:39am ET by Newsdesk   Comments (0)

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