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		<title><![CDATA[Pressparty: Florence + The Machine unveil 'Spectrum' video]]></title>
		<link>http://www.pressparty.com/pg/newsdesk/londonnewsdesk/view/47777/?isworld=y</link>
				

	<item>
	  <guid isPermaLink='true'>http://www.pressparty.com/pg/newsdesk/florenceandthemachine/view/47777/?isworld=y</guid>
	  <pubDate>Wed, 30 May 2012 14:21:39 +0100</pubDate>
	  <link>http://www.pressparty.com/pg/newsdesk/florenceandthemachine/view/47777/?isworld=y</link>
	  <title><![CDATA[Florence + The Machine unveil 'Spectrum' video]]></title>
	  <description><![CDATA[<p><a href="/pg/newsdesk/florenceandthemachine" target="_blank">Florence + The Machine</a> have released the video for their new single, 'Spectrum'.</p>
<p>The track is the latest to be released from their 2011 album 'Ceremonials'.</p>
<p>The video sees Florence Welch sporting a fiery red haircut, with a number of ballet dancers doing their stuff.</p>
<p>The clip is directed by John Byrne and David LaChapelle, with the latter previously directing other music videos such as <a href="/pg/newsdesk/britneyspears" target="_blank">Britney Spears</a>' 'Everytime' and <a href="/pg/newsdesk/jenniferlopez" target="_blank">Jennifer Lopez</a>'s 'Do It Well'.</p>
<p>As <a href="/pg/newsdesk/florenceandthemachine/view/44228/" target="_blank">previously reported</a>, Welch recently revealed her desire to be known for her music and songs, not her personality or looks.</p>
<p>The singer said she "fought quite hard for the music to overtake the personality aspect" in the early days of her career.</p>
<p>&nbsp;</p>
<p><center></p>
<p><img src="/mod/epk/thumbnail.php?file_guid=47776&amp;size=large" border="0" /></p>
<p>&nbsp;</p>
<p>Watch 'Spectrum' below:</p>
<p>&nbsp;</p>
<p></center></p>
]]></description>
	  	  <dc:creator>London Newsdesk</dc:creator>
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