After announcing plans to launch their own brand of ale back in 2011, Hanson’s new beer beverage is finally hitting the shelves.

Named MMMhops after the brothers' 1997 breakthrough hit ‘MMMbop’ the beer has been brewed in partnership with Oklahoma’s Mustang Brewing.

All proceeds from sales of MMMhops related merchandise will be donated to the Red Cross disaster relief fund to help victims of a tornado that recently hit Oklahoma – where Hanson hail from.

Taylor Hanson released a statement regarding the charitable donation MMMhops merchandise will raise. He said: “The tragedy hits close to home, especially since this community was among the first places our band performed together, including schools which were lost in the storm. We are hopeful that the proceeds we can galvanize will play a lasting role in the recovery efforts."

As well as the beer itself, MMMhops t-shirts and beer glasses will also be available to buy. 

Watch the video for 'MMMbop' below: