Rap superstar Snoop Dogg unveiled his brand new photo sharing app, humourously named 'Snoopify, today (May 7) for iOS and Android operating systems.

The application allows fans to "take photos of your friends or environment and turn them into snoop-themed masterpieces" by uploading their own images and then adding graphics to them, such as red solo cups, fists full of dollar bills and fun hats.

'Snoopify' is currently free and he has been sharing his favourite creations from the app with his 10.7 million followers on Twitter throughout the afternoon.

Back in March, it was also revealed that the 'Drop It Like It's Hot' sensation will be releasing his very own video game, entitled 'Way Of The Dogg', later this year.

Watch Snoop talk about the transition from rapper to reggae star here: