Taylor Swift has unveiled a fashion line in partnership with Chinese brand Heritage 66.

Swift’s Heritage 66 collection includes apparel for both men and women, with many designs featuring pictures of herself, her name and prints of her lyrics (see images below).

Heritage 66 describe the Authentic Taylor Swift items as being “designed with the quality and workmanship of a designer brand” with “luxurious” materials.  

As well as branded merchandise, the collection also boasts a number of plain basics in the same styles worn by the ‘1989’ star herself, including high-waisted, slim fit trousers.

Taylor has already been spotted wearing one of her own designs when she was seen sporting a black dress decorated with the letters that make up her name (see first product image below).

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Watch Taylor Swift in action below: