CHEIKH BRINGS IN THE SUMMER WITH BRAND NEW SINGLE “SUPERMAN”

London-based Hip-Hop artist Cheikh - of Senegalese and American descent - comes through just in time for the British Summer season with a little Sunshine of his own by way of his brand new single titled “Superman”. Produced by JayBeatz and serving as the lead single from his sophomore mixtape Progession, “Superman” is a Soulful Hip-Hop opus from the young emcee that is sure to get your head bopping, lift your spirits and get you in that Summer vibrations mood!

Making excellent use of a classic 80’s Soul sample to create an infectious and memorable hook and accompanying that with a superb musical milieu led by commanding drum patterns, bass guitar strings and lush string arrangements over which Cheikh drops some playful and witty punchlines as he showcases his strong wordplay and sharp flow, “Superman” is exactly what the doctor ordered for the Summer this year... Enjoy “Superman” below and look out for the “Superman” video coming soon!

LISTEN TO + DOWNLOAD “SUPERMAN”: http://soundcloud.com/cheikh-music/superman

DOWNLOAD CHEIKH’s LATEST MIXTAPE – ‘PROGRESSION’: http://cheikhofficial.com/downloads/

 

ABOUT CHEIKH

Here’s introducing emerging London-based Senegalese American Hip-Hop artist CHEIKH - real name Brandon Deme. Cheikh began rapping at the age of 17 after discovering his lyrical dexterities during impromptu freestyle battles with friends at High School and soon after, fun school yard rap battles among his peers quickly turned into a career path for the young emcee.

Fortunate to live in many different countries in his formative years before finally settling in the UK as a teenager, Cheikh has been blessed with experiences of witnessing and immersing himself in different styles and genres of music - which coupled with his own newly found musical abilities convinced Cheikh to take music more seriously and hone his craft further as a Hip-Hop artist.

After showing much promise as a new and emerging artist, Cheikh gained a valuable mentor in the much revered Head of A&R and Director of Music of Disturbing London Records, Richie Montana. The guidance and mentorship from Montana - who is a key element in the development and success of one of Britian’s most successful Hip-Hop artists, Tinie Tempah - has enabled Cheikh to be able to successfully sharpen his craft and develop his skills at an astounding pace over the last three years.

Citing his musical style as “cool, smart and uplifting”, Cheikh credits a variety of musical influences - from Chaka Khan to Lauryn Hill to Tupac and Kanye West - for the evolution of his unique style. Having been raised on the ethics of hard work and determination, Cheikh believes that anything is possible but that when we feel the impossible is near, then we must “pray until something happens”.

This belief and ethic as well as the conviction to take what was once a playgrpund pastime and turn it into a story worth telling was the inspiration for Cheikh’s debut mixtape titled P.U.S.H (Pray Until Something Happens). Released in August 2011 to much critical and fan acclaim, Cheikh’s debut mixtape led to several gigs and performances all over London including performances at One Mic UK and Redd Room which further built up his fanbase.

His sophomore mixtape, aptly titled Progession was released in April 2012 and as the name suggests, the artist development and “progression” that Cheikh showcases on this new record is evident for all to see. As you listen to Progression and its soothing and uplifting undertone, you cannot help but notice and applaud the successful transition that Cheikh has made over the better part of the three years in which he began rapping and writing songs.

 

LISTEN TO + DOWNLOAD “SUPERMAN”: http://soundcloud.com/cheikh-music/superman

DOWNLOAD CHEIKH’s ‘PROGRESSION’ MIXTAPE: http://cheikhofficial.com/downloads/

 

MEDIA & BOOKINGS:

Please direct all media and booking inquiries to Seyi Luther Awotunde >> cheikhbookings@gmail.com

 

MORE CHEIKH

Facebook: http://www.facebook.com/CheikhOfficial

Twitter: http://www.twitter.com/cheikhofficial

Website: http://www.cheikhofficial.com/

June 27, 2012 9:21am ET by We Plug Good Music   Comments (0)

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