NEW YORK, Oct. 17, 2011 -- In honor of United Nations World Food Day, Curtis "50 Cent" Jackson is challenging the world to help provide one million meals for hungry children in just one week. From Monday, October 17 to Sunday, October 23, every time someone "Likes" Jackson's new Street King energy shots on Facebook, (http://bit.ly/Hustleto1MM) he will provide a meal to a child in need. In addition, Jackson will match the donation and provide a million more meals if the Like count reaches 1 million within the week.

"People who want to help fight hunger are not being asked to donate or pay anything to help. It's real simple. All they have to do is Like the Street King page on Facebook and I will give a meal to a hungry kid," said Jackson.

Once a user Likes the page, he or she will be encouraged to invite friends to do the same. Jackson and Street King will work with the United Nations World Food Programme to fulfill the meal donation as they continue to fight hunger worldwide. Fans are encouraged to get additional information about the United Nations World Food Programme and World Food Day by visiting wfp.org/dreams or streetking.com/giving-back.

"The Street King movement is rapidly gaining momentum and we are making a difference in the lives of people around the world every day," added Jackson. "We've already given meals to millions of kids and have the power to give two million more in just one week. Each day we get closer to our goal of providing one billion meals over the next five years and helping end world hunger."

About Street King Energy Shots

Street King was founded by Curtis "50 Cent" Jackson and innovative entrepreneur Chris Clarke, CEO and Founder of Pure Growth Partners. The premium energy shot provides six hours of energy and focus—and empowers consumers to make a difference with every transaction. With the purchase of every shot, Street King provides a meal to a child in need.  Available in Orange Mango and Grape flavors, each 2.5-ounce shot contains 100% natural flavors and zero carbs, calories or sugar. Please visit facebook.com/streetking for more information, and join the conversation on Twitter: @StreetKing (#SK).

About Pure Growth Partners

Pure Growth Partners conceives, incubates and launches innovative consumer brands in partnership with the world's leading celebrities and with every transaction gives back to some of the most important and influential non-profits in the world. For more information on Pure Growth Partners, please visit puregrowthpartners.com.

About Curtis '50 Cent' Jackson

Curtis "50 Cent" Jackson is widely recognized as one of the most talented and prolific music artists of his time. Since exploding on the music scene in 2003, he has sold over 22 million albums worldwide and received numerous awards and 15 Grammy nominations. In recent years he has managed to leverage his star power into record breaking brand extensions encompassing a broad spectrum of businesses including music ownership, artist management, film production, footwear and clothing, video games, publishing, health drinks and supplements. Curtis '50 Cent' Jackson has cemented his position in the industry as both a business and entertainment powerhouse.

SOURCE Street King Energy Shots