KISS TEAMS UP WITH SHAZAM AND APPLE MUSIC ON NEW ‘HYPE CHART’ SHOW
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KISS today announced it is teaming up with Shazam and Apple Music on the launch of The KISS Hype Chart powered by Shazam; a new music show playing and discussing the most Shazamed and talked-about KISS tunes of the day – from the newest releases to the hits going viral on socials to trending TV and film soundtracks. Directly targeting KISS’s music-loving and social-media-savvy listeners, the KISS Hype Chart follows the previous successful collaboration KISS Does Summer Anthems with Shazam, which aired on 20th June. The top 200 chart show, along with other virtual live events such as KISS Fest, KISS Ibiza and Bauer Radio’s Radio Rave led to the network recording all-time high streaming figures during lockdown, some weeks reaching over double the amount of listeners as the same time last year. Furthermore, the network saw a 22% rise in reach in the week of 27 July – 2 August compared to before UK lockdown, with significant increases recorded for KISS Dance (+52%) and KISSTORY (+35%).
Launching on Monday 7th September, the chart show will be presented by Tinea Taylor and air every Monday - Thursday from 7pm. It will be the must-listen digest of the music most important to the KISS audience’s lives right now, with artist pass-throughs, audience interaction and an exciting, fast-paced listen. The show includes a companion playlist exclusively available on Apple Music and will be available on-demand via the KISS Kube app.
Rebecca Frank, Content Director, KISS, said: “Like KISS, Apple Music and Shazam truly understand what music and stories can do to engage and unite audiences, so we’re delighted to be teaming up again on a new chart show. The KISS Hype Chart is all about celebrating the audience’s current passions and encouraging them to connect with others, harnessing the power of music and the importance of radio during this time. With specially curated content that updates just as fast as our audience’s find a new favourite song, the show will engage listeners across the country via Shazam and make its music available on Apple Music.”
Jon Davies, Music Partnerships, Shazam, added: “We couldn’t be more excited to be working once again with the KISS Network, supporting the Hype Chart show and giving their listeners a daily selection of music that reflects what they have been organically discovering on Shazam.”
The KISS Hype Chart launches on Monday 7th September at 7pm. Make sure you follow @KISSFMUK on social and download the KISS Kube app to keep in touch with all the latest.
The KISS Network is a national multi-media entertainment brand with 5.1m listeners a week. From the mainstream to what’s new and different, KISS connects with its audience through its multi-platform strategy of delivering content around the music they’re into, and the popular culture they love.
Playing the freshest beats to old skool and anthems, the network is also home to two breakout standalone digital stations, the UK’s most listened to digital commercial station KISSTORY (Old Skool and Anthems) and KISS Fresh (Non-Stop New Beats), plus the network now offers additional genre specific stations KISS Dance, KISS Jams and KISS Garage which are available online or via the KISS Kube App.
Bauer Media UK reaches over 25 million UK consumers through a portfolio of world-class, multi-platform media and entertainment brands including heat, KISS, Grazia, Empire, Magic, Absolute Radio and the Hits Radio Network. These brands offer commercial partners access to highly engaged audiences, with creative solutions underpinned by insight and instinct. Bauer Media UK is part of the Bauer Media Group, one of the world’s largest privately owned media businesses with media assets all over the globe.
Source Bauer Media
September 1, 2020 8:00am ET by Pressparty