South Korean act, BLACKPINK, are set to kick off YouTube's new weekly music series RELEASED tonight on Oct. 1 at 11:45 pm ET [watch the trailer below], just minutes before the release of their eagerly awaited debut studio album, The Album.

RELEASED will air on Thursdays, right before artists release new music at midnight ET. The 16 episodes of the new series will reveal exclusive performances and announcements, all leading up to one exclusive video premiere that artists and fans will be able to experience together on YouTube.

"Van Toffler is the visionary behind some of music's most memorable moments and the perfect partner to bring this project to life," said Susanne Daniels, Global Head of Original Content for YouTube. "'RELEASED' brings a dream team together for a topical weekly series that celebrates the inventive way music is consumed on YouTube while revitalizing a tried-and-true format with proven success."

"Thursday nights on YouTube are going to be mic drop moments," added Lyor Cohen, Global Head of Music for YouTube. 

"We know first-hand the importance of the artist-to-fan connection, and we can't think of a better destination to serve that connection than YouTube," said Den of Thieves co-founders Jesse Ignjatovic and Evan Prager.

BLACKPINK- consisting of Lisa, Jennie, Jisoo and Rosé - continuously raises the bar and this summer was no different. Premiered in June, their single "How You Like That" took the #1 spot as 'YouTube's Global Top Song of Summer' and won 'Song Of The Summer' at the 2020 MTV Video Music Awards. Most recently, their single "Ice Cream" with Selena Gomez debuted at #1 on YouTube's Global Music Videos Chart and #13 on the Billboard Hot 100.

The girls said: "We are honored and happy to be the first on YouTube's new original content RELEASED. We hope that it will be a great opportunity to celebrate our first full album "The Album" with many global music fans."

Listen to & stream BLACKPINK here.