Best August in History for CNN DigitalRECORD HIGH 159M MOBILE USERSREMAINS ON TOP AS #1 DIGITAL NEWS SOURCE FOR GLOBAL, MOBILE, VIDEO, POLITICS, AND MILLENNIAL USERSOFFICIAL PRESS RELEASENEWS PROVIDED BY CNN Closing out the best summer on record for CNN, August 2020 saw continued high engagement and interest from users across the board, with CNN reaching more users than any other digital news platform during the month. According to Comscore, 176 million U.S. unique visitors came to CNN’s digital properties in August 2020. It is the second largest month for U.S. unique visitors in CNN history behind only March 2020. Globally, July 2020 registered 212 million unique visitors to CNN Digital properties – an increase of more than 45 million users from one year ago, according to Comscore (July 2020 data is the most current available for global traffic). CNN retained its position as the #1 digital news destination, a ranking it’s held for more than 4 consecutive years for U.S. unique visitors, and for more than one year for global unique visitors, by holding the #1 position in August 2020 in the key categories of global news, U.S. unique visitors, mobile unique users, video unique users, and millennial unique users (July 2020 data is the most current available for both global traffic and video user rankings).
1. CNN.com: 212 Million Multiplatform Unique Visitors in July 2020 Source: Comscore MMX® Multi-Platform, Custom-Defined List, Total Digital Audience, June 2020, Worldwide Rollup. Based on CNN.com entity compared to a custom list of single brand, English-language, global competitors in the News/Information Category, including The United States, Canada, Argentina, Australia, Brazil, Chile, China, Colombia, Finland, France, Germany, Hong Kong, India, Indonesia, Ireland, Italy, Japan, Malaysia, Mexico, Norway, Singapore, Spain, Taiwan, United Kingdom and Vietnam. CNN Brand entity used prior to October 2018. (July 2020 data is the most current available).
1. CNN.com – 176 Million Multiplatform Unique Visitors in August 2020 Source: Comscore Media Metrix® Multi-Platform, Custom-Defined List, Total Digital Audience – Desktop Persons 2+ and Total Mobile Persons 13+, July 2020, U.S. Based on CNN.com entity compared to a custom list of single brand competitors that are also in the News/Information Category. CNN Brand entity used prior to October 2018.
1. CNN.com – 159 Million Mobile Unique Visitors in August 2020 Source: Comscore Mobile Metrix®, Custom-Defined List, Total Mobile Persons 13+, July 2020, U.S. Based on CNN.com entity compared to a custom list of single brand competitors that are also in the News/Information Category. CNN Brand entity used prior to October 2018.
1. CNN.com – 53 Million Multiplatform Video Unique Visitors in July 2020 Source: Comscore Video Metrix®, Custom-Defined List, Total Audience – Desktop Persons 2+ and Total Mobile Persons 18+ and OTT Persons 2+ where tagged, July 2020, U.S. Based on CNN.com entity compared to a custom list of single brand competitors that are also in the News/Information Category. CNN Brand entity used prior to October 2018. (July 2020 data is the most current available). Competitive claim outside of the news category is based on a custom list of single brand competitors from the Top 100 video properties list. Yahoo is referencing the Yahoo-HuffPost News Network entity.
1. CNN.com – 46 Million Millennial Unique Multiplatform Visitors in August 2020 Source: Comscore Media Metrix® Multi-Platform, Custom-Defined List, Total Digital Audience Persons 18-34, July 2020, U.S. Based on CNN.com entity compared to a custom list of single brand competitors in the News/Information Category. CNN Brand entity used prior to October 2018.
1. CNN Politics – 86 Million Multiplatform Unique Visitors in August 2020 Source: Comscore Media Metrix® Multi-Platform, News/Information – Politics, Total Digital Audience – Desktop 2+ and Total Mobile 13+, June 2020, U.S.; CNN Politics has been #1 in the competitive rank in multiplatform views since June 2015.
Source CNN
September 17, 2020 10:00am ET by Pressparty |