5H become Candie's girls: 'We're proud to follow in footsteps of strong women'

'Worth It' beauties Fifth Harmony have signed up to become the new faces of clothing and footwear company, Candie's.

If you head over to the official Candie's website, you can take a quiz to find out which member of the group your style is most 'in harmony' with, you can watch a promotional video and you can also see exclusive behind-the-scenes photographs from their shoot with the company.

In 5H's video for the partnership, they explain that representing Candie's makes them proud because previous Candie's Girls include Britney Spears and 'Nashville' star Hayden Panettiere:

"I think a Candie's girl is someone who is confident and not afraid to show who they are. Britney Spears and Hayden Panettiere are such strong women and the fact that we're doing the same thing as them feels so legit! When I wear Candie's clothes, I feel fun, I feel confident, and I feel flirty. We love that we can express our personalities and express who we are. No.1 fashion rule is to be yourself and express yourself with what you like to wear."

Watch 5H's video for the campaign here: