Global Is The UK’s Number One Commercial Radio Company
OFFICIAL PRESS RELEASE
NEWS PROVIDED BY
The connected digital numbers contained in this release also cover the same period, Q2 2020 and are from Global’s own servers and are contemporary. Active sessions are the number of times a person used a connected device to listen to a Global station for at least 60 seconds. Hours are the total hours listened to listen to a Global station via the Global Player app on a connected device.
GLOBAL REPORTS SURGE IN CONNECTED DIGITAL LISTENING
GLOBAL REMAINS THE UK’S NUMBER 1 COMMERCIAL RADIO COMPANY
CONNECTED LISTENING SESSIONS INCREASE 40% YEAR ON YEAR ACROSS GLOBAL’S RADIO STATIONS
CONNECTED LISTENING HOURS RISE 59% YEAR ON YEAR THROUGH GLOBAL PLAYER
CONNECTED RADIO AUDIENCES CONTINUE TO GROW AT PACE IN Q2 AS THE UK ADAPTS TO A NEW NORMAL
Global, Europe’s largest radio company and home of Capital, Heart, Smooth, Classic FM, LBC, Radio X, Capital XTRA, Gold and Global Player, first reported a boost in connected listening across its entire portfolio of radio brands in early March, as many people began working remotely. This latest insight reports huge growth year-on-year and throughout Q2 (30th March 2020 – 21st June 2020).
Overall at Global:
The data indicates that people have turned to radio for escapism, company, light-hearted entertainment, as well as a constant and trusted source of up-to-date news.
In addition to data obtained via Global Player, Global conducted eight waves of tracking with partners, Dynata, engaging with more than 8,400 people since 18th March. The survey confirmed that 42% of people said that they now listen to more radio.
Heart’s new era stations, Heart 70s, 80s and 90s, enjoyed a 40% increase in active sessions and 36% increase in hours over the last quarter. These new stations made a huge start in RAJAR and are showing their continued growth in this period.
FROM RAJAR Q2 2020:
GLOBAL LEADS THE UK COMMERCIAL RADIO MARKET WITH 25m WEEKLY LISTENERS
GLOBAL HAS THE TOP FOUR COMMERCIAL RADIO BRANDS IN THE UK
GLOBAL HAS THE NUMBER 1 COMMERCIAL STATIONS IN LONDON FOR REACH AND HOURS & SHARE, WITH CAPITAL AND LBC RESPECTIVELY
CAPITAL BREAKFAST WITH ROMAN KEMP IS THE NUMBER 1 COMMERCIAL BREAKFAST SHOW IN LONDON FOR REACH WITH 897,000 LISTENERS PER WEEK
LBC’S NICK FERRARI AT BREAKFAST IS THE MOST LISTENED TO COMMERCIAL BREAKFAST SHOW IN LONDON WITH A 7.5% MARKET SHARE
LBC CONTINUES TO LEAD BRITAIN’S CONVERSATION WITH 2.7M LISTENERS EACH WEEK
HEART BREAKFAST WITH JAMIE THEAKSTON & AMANDA HOLDEN IS THE UK’S LARGEST COMMERCIAL BREAKFAST SHOW REACHING A HUGE 4.4M LISTENERS ACROSS THE UK EACH WEEK
CLASSIC FM CEMENTS ITS POSITION AT THE UK’S MOST POPULAR CLASSICAL MUSIC STATION WITH 5.5M WEEKLY LISTENERS
THE OFFICIAL BIG TOP 40:
“I’m incredibly proud that Global brands continue to lead the commercial radio market with the top 4
"Over the past 4 months, as the world has gone through incredibly challenging times, people’s daily habits have shifted and we have all made huge adaptations in our lives. However, radio has remained a constant source of information, entertainment, company and comfort.
"Our stations have created some unforgettable moments for listeners in the last quarter, from making key worker Tommy Norton one million pounds richer on Heart, to celebrating the Best of Capital’s Summertime Ball with a spectacular live show that was broadcast and streamed worldwide.
"But most of all, we were honoured to be there for our listeners across the UK in these unprecedented times, be it to inform and update, entertain or escape.
"Our connected listening figures show how millions more listeners engaged with Global in this period, across many different platforms, be it on-air or on Global Player via our apps, the web or smart speakers.
"We continue to focus on producing the nation’s favourite radio and I would like to sincerely thank the team at Global for their exceptional creativity, hard work and resilience in this period.” - ASHLEY TABOR-KING OBE, FOUNDER & EXECUTIVE PRESIDENT OF GLOBAL
July 30, 2020 10:05am ET by Global