VICE MEDIA SELECTS ITV STUDIOS AS EXCLUSIVE GLOBAL DISTRIBUTION PARTNEROFFICIAL PRESS RELEASENEWS PROVIDED BY ITV Press Centre LONDON, 26 February, 2025 - Following an extensive industry-wide evaluation, VICE Studios (the studio arm of the VICE Media portfolio business) has selected ITV Studios as its exclusive global distribution partner. The deal will see ITV Studios add nearly 2,000 hours of VICE content to its 90,000+ hour catalogue, as well as represent future projects in the VICE Studios’ pipeline. As the exclusive distributor of VICE’s library, ITV Studios adds a large catalogue of popular scripted and non-scripted content, including docu-style investigative shows to its portfolio, complementing ITV Studios’ diverse range of premium drama, blue chip natural history and true crime, as well as its world-renowned entertainment brands. VICE content contributed, includes shows such as the highly successful Dark Side of the Ring franchise, United Gangs of America and VICE on HBO. ITV Studios’ recently launched label Zoo 55 will be instrumental in exploiting VICE’s catalogue and brands in both the digital space and FAST channels across social media as well as connected tv platforms. The partnership also includes future VICE Studios produced content, including new scripted series from VICE’s UK production hub, producer of the highly successful Gangs of London series on Sky. Jamie Hall, Co-President of VICE Studios said, “We have been looking for a distribution partner that matches our creative ambition to work with us across our diverse and dynamic slate. With their flexible, creative deal-making, digital first thinking and scale, the exceptional team at ITV Studios led by Ruth Berry, will ensure our programmes gain greater global exposure.” Ruth Berry, President Global Partnerships and Zoo 55, said, "Adding VICE’s unique catalogue to our distribution portfolio and managing their brands in digital exploitation and FAST channels represents an exciting and rare opportunity to strengthen both our content pipeline and digital footprint. I am hugely excited about the opportunities for both parties and am looking forward to working closely with the VICE Studios’ team.” Deal negotiations were led by Joe Patrick for VICE Media and Julie Meldal-Johnsen and Graham Haigh at ITV. AboutAbout VICE MediaVICE Media is a global media and entertainment company, focused on producing authentic, high-quality content across television, digital, film, news and branded advertising. The company has four main businesses in its portfolio: VICE Studios (award-winning television, documentary and film production company); VICE TV (40M plus subscriber sports and entertainment cable network in partnership with A+E); Virtue (full-service advertising agency) and Pulse (leading commercial and music video production company). Recent VICE Studios’ content includes the hit franchise Gangs of London, MAX documentary Bama Rush and the newly launched VICE News podcast Shane Smith Has Questions (in partnership with Bill Maher’s Club Random Studios). The company also has a joint venture with Savage Ventures to operate its VICE brand digital channels. About ITV StudiosITV Studios is a creator, producer and distributor of world-leading programmes that people can’t get enough of. We connect millions of people every day and shape and reflect the world they live in, we are More Than TV. ITV Studios is home to some of the best creative minds, crafting over 6,700 hours of original programming across 60 production labels. Our global footprint spans 13 countries including the UK, US, Australia, France, Germany, The Nordics, Italy and the Netherlands and our global distribution business sells our catalogue of 90,000+ hours to broadcasters and platforms around the world. ITV Studios has 150+ owned and operated channels in the social space delivering over 10bn views in 2024, as well as 20 FAST channels on 100+ channel feeds globally. It launched a new label, Zoo 55 dedicated to expanding its digital and gaming activity, in January 2025. ITV Studios is part of ITV PLC, which includes the UK’s largest commercial broadcaster ITV and the ad-funded, free streaming home for ITV, ITVX.
Source ITV Press Centre
February 27, 2025 1:00am ET by Pressparty |