MMF & YouTube Music unveil beneficiaries of the Accelerator Programme for Music Managers
Music Managers Forum & YouTube Music unveil beneficiaries of the Accelerator Programme for Music Managers
24 managers awarded grants of up to £15,000 to help develop their business - as well as extensive training and mentoring
Successful applicants drawn from across England and Scotland, representing talent from a wide range genres including grime, metal, reggae, pop, drum & bass and jazz
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Paul Bonham, Relationship Manager, Diversity & Music at Arts Council England, to project manage Accelerator on a 12 month secondment
The Music Managers Forum (MMF) and YouTube Music are delighted to announce the first 24 individuals to benefit from the Accelerator Programme for Music Managers (APMM).
Drawn from across England and Scotland, these include managers for Mammút, Poppy Ajudha, Voyager, TENDER, Puma Blue, Declan Walsh and the Decadent West, Moses Boyd, Brookes Brothers, Polar, LYRA, Shakka, SPINN, Murkage Dave, MATHS TIME JOY and IDER.
A full list of successful Accelerator applicants can be seen below.
The programme, which is also supported by the Arts Council England (ACE) and the Scottish Music Industry Association (SMIA), was launched in October 2018 and is the first ever independent funding and professional development initiative designed solely for artist, songwriter and producer managers.
APMM is aimed at benefitting upcoming music management businesses through a combination of financial and educational support - offering 12-month grants of up to £15,000. With additional backing from ACE and SMIA, recipients will benefit from tailored training and expert mentoring delivered in partnership with CMU Insights and Music Ally.
All will be overseen by experienced manager and music specialist Paul Bonham, who will take a 12 month secondment from his current position as Relationship Manager, Diversity & Music at Arts Council England to project manage the initiative.
Consulting partners for APMM include Urban Development, Small Green Shoots, I Luv Live and Generator, while partners providing business support include Harbottle & Lewis, Sheridans, Simkins, Simons Muirhead & Burton, Music Insurance Brokers and SRLV.
Fiona McGugan, General Manager, Music Managers Forum, who represent more than 600 UK-based managers, said:
Azi Eftekhari, Head of YouTube Music Partnerships, UK and Ireland, said:
Please see comments below from a selection of APMM managers about their aspirations for the next 12 months.
Callum Reece, Wommat Management (Brawther, Subculture Sage, Joe Rolét), said:
Charlotte Caleb, CSQUAREDLDN (Raphi, Eloïse, TĀLĀ), said:
Christopher Hunte, Forbidden Artists (Culan, Kill Miami), said:
Jen Long, Take Care Management (MAMMÚT, Aaron Porter, Para Alta), said:
Louie John Lowis, Breathe Underwater Management (Be Charlotte, VanIves), said:
Rachel Miller, Rachel Miller Management (Shabaka Hutchings), said:
Rian Zoll-Khan, RNR Management (Sami Switch, Effie)
January 14, 2019 7:53am ET by MMF