"Trainwreck: The Cult of American Apparel" lands on Netflix July 1

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OFFICIAL PRESS RELEASE

NEWS PROVIDED BY
Netflix, Inc.

Published: June 6, 2025 -- In the mid-2000s, a new clothing brand emerged, capturing the attention of fashion enthusiasts and young adults across America. This brand, known for its provocative advertising and unique approach to retail, quickly became a cultural phenomenon. But as the brand quickly expands, the young employees begin to realise that American Apparel's shiny surface is hiding a darker reality.

Watch on Netflix:

https://www.netflix.com/title/81763680

Trainwreck:

The Cult of American Apparel

Release Date:

July 1

Synopsis:

In the early 2000s, American Apparel becomes one of the United States' most successful fashion brands, known for its colourful casual clothing, ethical production and its sexually provocative advertising campaigns. For young staffers it's an exciting time; a chance to be part of a cult-like company revolutionising the fashion industry, and an opportunity to learn from American Apparel's charismatic CEO and founder, Dov Charney. But as the brand quickly expands, the young employees begin to realise that American Apparel's shiny surface is hiding a darker reality. Charney's chaotic management starts to hit the company's finances, and he is accused of sexual harassment by female employees. As problems mount and the company begins to implode, staff members are forced to come to terms with the toxic work environment Charney has created.

Director:

Sally Rose Griffiths

Executive Producers:

Sheun Adelasoye De Nicola, Alexander Marengo, and Tim Wardle (RAW); Casey Feldman, Erica Roberts, and William Swann (BBH)

Series Producer:

Ben Rumney

Production Company:

RAW and BBH

TRAINWRECK SERIES INFO:

Synopsis:

Delve into the spiraling disasters and epic fails that the world could not look away from in TRAINWRECK. Told from the perspective of those at the heartbeat of the chaos, this anthology series explores some of the wildest and most bizarre events ever to blow up in mainstream media- from disastrous festivals, political scandals and media hoaxes to cult-like corporations and reality TV disasters.

Source Netflix, Inc.