One Direction star Zayn Malik has become an ambassador for the British Asian Trust.

The body, which was founded in 2007, helps charities "within the areas of education, enterprise and health in Bangladesh, India, Pakistan, Sri Lanka and the UK".

They have announced that Malik has become a celebrity ambassador, following in the footsteps of the likes of Naughty Boy and Sanjeev Bhaskar.

Executive Director of The British Asian Trust Hitan Mehta commented: “We are delighted to welcome Zayn Malik to The British Asian Trust family; he is a young man with immense talent and a dedicated following. Zayn joins a dedicated group of celebrity supporters, who have worked alongside us helping to improve the lives of disadvantaged people living in South Asia.”

The group meanwhile will hold their British Asian Trust Dinner at London's Victoria and Albert Museum on Wednesday (February 5), with Naughty Boy and Emeli Sandé due to perform.