Friday, January 11, 2013 3:50am ET by  
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One Direction and Conor Maynard star in new Nick Grimshaw advert

Stars such as One Direction and Conor Maynard have featured in an amusing new advert for Nick Grimshaw's BBC Radio 1 show.

The DJ took over on the Breakfast Show from long-time host Chris Moyles last year and he has often teamed up with his celebrity friends to promote his new slot.

The latest clip sees Grimshaw dress up 'gangsta' for a rap track, with the radio man driving around London in an open top car.

One Direction can be seen dancing along to the 'Breakfast Clique' song, pulling some rather awkward moves.

Conor Maynard meanwhile features heavily in the clip and is seen adding some impressive vocals to the song.

Other acts featured in the clip include Tinie Tempah, Rita Ora and Nicole Scherzinger.

 

 

 

Watch the funny clip below: