THE CHARITY GALA EVENT IS IN SUPPORT OF THE MAYOR’S FUND FOR LONDON http://www.fashionforrelief.org

SPONSORED BY CHROME HEARTS® & GUCCI

15 September 2019: Last night Naomi Campbell brought her global charity event Fashion For Relief back home to London. Staged at the British Museum in the heart of London Fashion Week, the evening opened with red carpet arrivals, followed by a fashion show which preceded a gala dinner and auction where prized art and designer items were sold to raise money for the Mayor’s Fund for London. Funds raised will go towards employability programs which offer support for young Londoners from low-income backgrounds.

Guests from the world of fashion, music and entertainment who showed up in support include: Edward Enninful, Anna Wintour, Luke Evans, Naomie Harris, Pierce Brosnan, Billy Porter, Skepta, Adwoa Aboah, Alexa Chung, Ella Eyre, Maya Jama and more.

Naomi Campbell said: “I’m truly happy to be bringing Fashion For Relief back to my home town London! We hear so much about the problems facing young people in the capital. One of the underlying difficulties young people have is education – or rather the lack of it. Without the opportunity to learn, they’re more likely to be trapped in cycles of poverty, poor health and forced labour. The fashion industry has really come together with FFR and has shown it’s not just bout looking good, it’s about being good and doing good.”

Mayor of London, Sadiq Khan, said: “I’m delighted that Naomi and Fashion For Relief have chosen to support the Mayor’s Fund for London. We share the belief that all young people, regardless of their background, should have the opportunity to fulfill their potential, and this support will make a big difference in the charity’s work to help young Londoners.”

Swedish artist Seinabo Sey kickstarted the evening with a soulful performance before Naomi Campbell made her London Fashion Week homecoming on the runway, joined by Erin O’Connor, Adut Akech, Tiwa Savage and Damson Idris. For the grand show closer, the South London-born supermodel strutted out with 30 school students from West Norwood’s The Elmgreen School. Naomi invited the students to join her on the catwalk after meeting them in a school visit earlier this year.

Grammy Award winning hip-hop icon Eve and rising star rapper Octavian provided the evening’s music entertainment. The glamorous gala dinner attended by 500 guests featured a charity auction with prized art items that were donated by Naomi’s industry contacts. Items up for bid include art pieces by Andy Warhol, Salvador Dali, Damien Hirst, Tracey Emin and Marina Abramović. The one of a kind Marina Abramović original sketch was made specifically for the auction this year. Dolce and Gabbana donated two items: the “Eupheme” georgette dress entirely embroidered with sequins and small bugle beads, and “Nausicaa” lurex lace cape and Chiffon dress. There were a few nods to Naomi in the auction too. Ellen Von Unwerth donated a signed black and white photograph she took of Naomi in 1990 from her personal collection. David Bailey and Mariano Vivanco also donated their iconic photographs of the supermodel, which were taken in 1989 and 2003 respectively.

Founded by Naomi in 2005, Fashion For Relief has raised millions for disaster relief (UK floods in summer 2007, Hurricane Katrina, the Haiti earthquake, the Japanese earthquake and tsunami) and humanitarian causes around the world including child refugee crises, maternal health, the fight against Ebola, and more. Since its inception, Fashion For Relief has staged events in New York, London, Cannes, Moscow, Mumbai and Dar es Salaam.

The British Fashion Council will be honouring Naomi with the Fashion Icon Award at The Fashion Awards 2019, taking place at the Royal Albert Hall, London, on 2 December. The award is in recognition of her incredible contribution to the fashion industry, her world-renowned career as a supermodel, as well as her philanthropic work with charities, and incredible efforts in creating a more diverse and equal future.

Follow Fashion For Relief
Instagram - @fashion4relief

Mayor’s Fund for London
https://www.mayorsfundforlondon.org.uk
- END -

NOTE TO EDITORS

About Fashion For Relief

2005 Fashion for Relief - New York, helped raised vital funds for Hurricane Katrina victims.

2007 Fashion For Relief – London, in aid of the Rotary Flood and Disaster Appeal for Great Britain after the UK summer floods of that year.

2008 Fashion For Relief – London, Naomi joined forces with Sarah Brown in aid of the White Ribbon Alliance. The charity helps save the lives of pregnant women and newborn babies around the world.
2009 Fashion For Relief – Mumbai (March 2009), in tribute of the victims who lost their lives in the terrorist attacks of 2009. The show was supported by various Bollywood stars who walked the catwalk for the cause, raising funds for the Citizens For Justice and Peace Foundation.

2009 Fashion For Relief – Dar Es Salaam (November 2009). Naomi teamed up with EMNET, Africa’s largest TV station to put on a fashion show to raise awareness of the maternal health issues for women in Tanzania.

2010 Fashion For Relief – New York and London. In aid of the victims of the earthquake in Haiti, through CARE and The White Ribbon Alliance, who advocate the health needs and rights of women and girls around the world. The funds were in support of its partners in Haiti to rebuild the healthcare system for mothers and children.

2011 Fashion For Relief – Cannes. In collaboration with Vogue Italia, helped raise funds for The Japanese Red Cross to help those affected by the Japanese earthquake and tsunami. Naomi also launched the first Fashion For Relief pop-up shop in Westfield London that year, selling hundreds of designer pieces, which raised over £20,000 in one week.

2014 Fashion For Relief, Pop-Up Shop Westfield, London – Naomi partnered with Westfield London to open a pop-up shop selling designer pieces donated by her and her celebrity and designer friends. It was as part of Fashion For Relief’s campaign to raise awareness about the spread of Ebola.

2015 Fashion For Relief – London Fashion Week and New York Fashion Week. Naomi opened London Fashion Week with her special Fashion For Relief show, which raised vital funds and awareness for the fight against Ebola. She also did a counterpart show the same month at New York Fashion Week.

2017 Fashion For Relief – Cannes. Following a life-changing visit to the Za’atari refugee camp in Jordan, home to hundreds of Syrian displaced by the on going war, Naomi partnered with Save The Children to raise funds for children around the world affected by refugee crises, wars and natural disasters.

2018 Fashion For Relief – Cannes. The theme Race to Equality was focused on education, health and culture, supporting amongst other charities, Save The Children.

About CHROME HEARTS®

CHROME HEARTS®, the accessories, leather and furniture company renowned for its sophisticated life-inspired designs, was first conceived in 1988 by Richard & Laurie Lynn Stark in Los Angeles. Honoring a commitment to quality materials and timeless design, Richard and Laurie Lynn Stark opened the first freestanding Chrome Hearts store in 1996 in New York City.

Recognized for its extensive product line and hand-craftsmanship, CHROME HEARTS® has been honored with a CFDA Accessory Designer of the Year Award and has been included in such prestigious exhibits as the “Rock Style" collection at the NY Met's Costume Institute, "The Nature of Diamonds" exhibit at Tokyo's National Science Museum and part of the permanent collection of the Fashion in Menswear Exhibition at LACMA.

CHROME HEARTS® has twenty-eight stores globally including the United States, Europe and Asia and can be found in the most exclusive boutiques around the world including Bergdorf Goodman in NY and Selfridges in London.

In fall 2019, CHROME HEARTS® stores worldwide will begin selling Fashion For Relief silk scarves produced at their Hollywood factory. The proceeds will benefit the organisation.

For more information, please visit:
http://www.chromehearts.com