Sky makes changes to entertainment portfolio unveiling Sky Showcase and Sky MaxOFFICIAL PRESS RELEASENEWS PROVIDED BY SKY To help customers easily find programmes that they love and to discover new shows, we’re making some changes to our portfolio of TV channels and on demand destinations. From September, we’re saying goodbye to the Sky One brand and we’ll be replacing it with a new flagship brand Sky Showcase, as well as launching a further new service, Sky Max. The changes include: Launching the newly branded Sky Showcase channel, a linear only main event channel that will curate a selection of the top shows from across Sky’s portfolio of entertainment brands. So when you’re not sure what you’re in the mood for, Sky Showcase is the place to go to find something new to watch Sky Max’s launch schedule will include blockbuster entertainment such as the return of Never Mind the Buzzcocks, The Russell Howard Hour and DC Superheroes. Sky Atlantic will remain the exclusive home of high-concept original dramas such as Landscapers, I Hate Suzie, Gangs of London and Chernobyl, as well as being the home of drama from HBO and Showtime. The changes will come into effect from 1 September. Commenting on the channel shake-up, MD of Content Sky UK & ROI, Zai Bennett said: “In this golden age of television, the sheer volume of incredible programming can be overwhelming. Over the last 12 months we’ve been making it easier for people to find what they want to watch. From September those looking for the very best of Sky will find it at the top of their programme guide on Sky Showcase, while Sky Max will become the new home of blockbuster entertainment joining the host of genre-led channels launched in the past year – so whether you’re in the mood for true crime, a documentary or just a laugh there’s always a channel to suit. And if you’re not sure what to watch Sky Showcase will curate some of the highlights from our line-up so you can find something new to watch.” The channels will be available to Sky customers at no extra charge. They will also launch on streaming service NOW and on Virgin and BT. Notes to editors Sky’s entertainment channels, including their EPG slots from 1 Sept, are: Sky Showcase – 106
Source SKY
July 28, 2021 4:00am ET by SKY |