Sky, one of Europe’s leading media and entertainment companies, has unveiled a new shop at Battersea Power Station. This will be Sky’s third bricks and mortar shop in London and builds on its existing presence in the capital with head office locations and Sky Studios Elstree in close proximity.

Sky’s retail footprint stretches across the UK with shops in some of the UK’s biggest and busiest retail destinations such as Westfield London and Westfield Stratford, St David’s, Cardiff, St James Quarter, Edinburgh, Bluewater, Kent and Arndale, Manchester. It is the thirteenth shop launch in two years and the first since the launch of Sky Stream.

Shoppers can test the full suite of Sky products and experience the home of the future. This includes:

Sky Glass – The only TV with Sky inside. Find, watch and play all your favourite content from across Sky, BBC iPlayer, Netflix, Disney+, ITV Hub, All4, Spotify just by using your voice. Its UHD Quantum Dot screen technology and 360° Dolby Atmos® sound system combines with innovative hardware and software to give the smartest TV experience yet, all over W-Fi. No dish, no box, no fuss.

Sky Stream – The most affordable way to get Sky TV and Netflix, for less than £1 a day. With no dish required, it aggregates the best content from top entertainment, music and fitness apps. Connects seamlessly to your existing TV to deliver the fantastic Sky Glass entertainment experience over Wi-Fi.

Sky Q – If you don’t want to stream, there’s the best aggregation platform and award-winning satellite service, which has everyone’s favourite channels and apps all in one place, as well as a hard drive for recordings.

Sky Go – Watch Sky anywhere, any time. Comes as standard with all three services, so you can get the great Sky experience on your devices too.

Sky Broadband – Award-winning customer service with speeds up to 900 Mb/s, our fibre broadband technology is perfect for streaming, gaming and downloading in UHD.

Sky Mobile – Providing great value with the UK’s cheapest annual data plan amongst big networks and no-mid contract price rises. That’s a promise.

Customer experience is at the crux of all Sky shops and have been designed with customers’ needs in mind. The shop brings Sky’s industry leading customer service to shoppers across the UK and provides space for customers to speak with expert advisors. They are separated into designated themed spaces across an open-plan layout, encouraging easy conversation between advisors and customers. The shops also have a dedicated ‘Customer Hub’, complete with seating areas, that will allow existing customers to speak to advisors about their current products.

Matthew Price, Retail Director, Sky said: “Being part of the landmark Battersea Power Station development is a proud moment for Sky. We know getting the best value for money is top of mind for everyone right now and our expert advisors are on hand to help customers find the right package at the right price. Our shops provide an ideal opportunity to try before you buy, ensuring customers take home the products and services that suit their needs”.