Sony Music Publishing Signs Global Pop Superstar Anitta to Global Deal

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Sony Music Publishing

Sony Music Publishing today announced the signing of Brazilian global superstar Anitta to a worldwide publishing agreement.

Anitta has become a worldwide pop sensation over the past year, bringing Brazilian baile funk to audiences everywhere. Her U.S. breakthrough single “Girl From Rio,” which reached the Top 40 on U.S. radio and the Top 30 on Billboard’s Pop Airplay chart, currently has over 100 million total streams and over 35 million YouTube views.

She also earned chart success with recent collaborations like “Faking Love” ft. Saweetie, “Me Gusta” ft. Cardi B and Myke Towers, “Tócame” ft. Arcangel and De La Ghetto, and “Fuego” with DJ Snake and Sean Paul. Anitta will be working closely with SMP’s U.S. and U.S. Latin Creative teams, including U.S. SVP Creatives Amanda Hill and Katie Welle, and Monica Jordan, Director, Creative, U.S. Latin.

Anitta said, “I’m excited to join the Sony Music Publishing family. I can’t wait to continue sharing my music on a global scale and I look forward to what this new partnership will bring!”

Brandon Silverstein, Anitta’s manager and Founder & CEO, S10 Entertainment shared, “We’re incredibly excited for Anitta and the team to partner with Jon Platt and the Sony Music Publishing family. We look forward to working with them to execute on a global scale and we can’t wait for what tomorrow brings.”

Anitta’s body of work includes four Latin studio albums and a multitude of collaborations. She is the most streamed artist in Brazil and captivates audiences across the globe with over 56 million Instagram followers. Anitta has 6 Latin Grammy Award nominations, 9 MTV EMA wins, nearly 5 billion YouTube views, and 6.5 billion Spotify streams. In September of 2021, she made history as the first Brazilian artist to perform at the MTV VMAs.

Anitta is currently finalizing her highly anticipated fifth studio album Girl From Rio, and her latest singles “Envolver” and “NO CHÃO NOVINHA” ft. DJ Pedro Sampaio were released at the end of 2021.

Jon Platt, Chairman & CEO, Sony Music Publishing said, “Anitta is a brilliant performer, whose authenticity as a songwriter effortlessly transcends cultures. As she continues to broaden her influence around the world, Sony Music Publishing is excited to support her creative path forward.”

Jorge Mejia, President & CEO, Sony Music Publishing Latin America and U.S. Latin stated, “Anitta is a phenomenon – an artist and songwriter able to straddle multiple worlds, genres and languages in her own very unique and hugely successful way. We are thrilled to welcome her to the Sony Music Publishing family and look forward to making her feel right at home.”

January 3, 2022 9:00am ET by Pressparty  

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