TNT to Air 2020 NBA All-Star Game’s Untimed Fourth Quarter Commercial Free on Sunday, Feb. 16
New Game Format Features Final Target Score in Fourth Quarter
Honoring Four-Time NBA All-Star Game MVP Kobe Bryant’s No. 24
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For the first time, TNT’s exclusive presentation of the 69th edition of the NBA All-Star Game 2020 presented by Kia will include commercial-free coverage coinciding with the NBA’s newly formatted, untimed fourth quarter on Sunday, Feb. 16.
The NBA announced a number of changes to this year’s NBA All-Star Game, which airs live at 8 p.m. ET, including a new fourth quarter format that will honor the late Kobe Bryant, who earned 18 NBA All-Star selections and a record-tying four NBA All-Star Game MVP awards.
Additional special elements during TNT’s NBA All-Star Game presentation will include a Los Angeles Lakers-themed tribute to Bryant within the virtual shot clock – displaying a combination of gold and purple accents at 24 seconds and eight seconds remaining on the clock during the fourth quarter, representing Bryant’s jersey numbers.
“Presenting the fourth quarter completely free of any commercial breaks creates a unique opportunity to showcase the new All-Star Game format, provide the best fan experience, and align with the league’s overarching plans to pay tribute to Kobe Bryant this weekend,” said Craig Barry, EVP and Chief Content Officer, Turner Sports.
On Sunday, Team Giannis and Team LeBron will compete to win each of the first three quarters, all of which will start with the score of 0-0 and will be 12 minutes long. At the beginning of the fourth quarter, the game clock will be turned off and a Final Target Score will be set.
The Final Target Score will be determined by taking the leading team’s total cumulative score through three quarters and adding 24 points – the 24 representing Bryant’s jersey number for the final 10 seasons of his NBA career. The teams will then play an untimed fourth quarter and the first team to reach the Final Target Score will win the NBA All-Star Game.
Sunday’s coverage will begin with the TNT NBA Tip-Off presented by Autotrader pregame show at 6 p.m. ET, featuring the Sports Emmy Award-winning studio team of Ernie Johnson, Charles Barkley, Kenny Smith and Shaquille O’Neal. Simulcast game coverage will be available on TNT and TBS beginning at 8 p.m. with Marv Albert (play-by-play), Reggie Miller (analyst), Chris Webber (analyst) and Allie LaForce (reporter).
TNT will honor the late Bryant throughout NBA All-Star 2020 with a variety of production elements, features and tributes.
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Source Warner Media
February 14, 2020 12:35pm ET by Pressparty