In a bold and strategic move that is shaking up the Southern Soul scene, music mogul Tony Mercedes has struck gold once again—this time with his rising star, Star Redd, the electrifying new diva of Southern Soul. Mercedes has secured a historic collaboration between Star Redd, her brother country sensation Jarvis Redd, and none other than the legendary “King of Southern Soul” himself, Sir Charles Jones.

This high-powered musical alliance marks a defining moment in Southern Soul, merging the silky, powerful vocals of Star Redd with the timeless, soulful resonance of Sir Charles. The duo is set to release a sultry, heartfelt single that promises to captivate fans across generations.

“I’m beyond excited to see what God has in store for me,” said Star Redd. “This moment is bigger than music—it’s purpose, passion, and destiny all wrapped into one.”

Sir Charles didn’t hold back his praise either: “This damn girl can sang. She’s gonna be a beast.”

Tony Mercedes, known for his golden ear and industry foresight, brings decades of success to the table. A former executive at LaFace Records, Mercedes is best known for helping deliver platinum and multi-platinum hits such as “No Scrubs” by TLC, “Shape of You” by Ed Sheeran, and “Dazzey Duks” by Duice. His track record includes working with icons like JT Money, OutKast, Tag Team and actor Tiffany Haddish whom he managed for several years cementing him as one of the most trusted names in urban and Southern music.

“Star Redd is the future of Southern Soul. She's raw, she’s real, and she’s got that ‘it’ factor that can’t be taught,” said Mercedes. “Pairing her with Sir Charles isn’t just about music—it’s about legacy, evolution, and elevating the genre to new heights.”

The track, rumored to be titled “Lick Back & Get Out”, is expected to drop this summer and will be accompanied by a visually stunning music video and national radio campaign. Industry insiders are already buzzing, predicting this release could become one of the biggest moments in Southern Soul history.

With the fusion of fresh talent and legendary artistry, Star Redd and Sir Charles are setting the stage for a new chapter in Southern Soul—one where tradition meets the future.

Media Contact:
Tony Mercedes Music Group
Email: [email protected]
Phone: (765)518-6696
Instagram: @StarReddOfficial