Grammy Award-winning Band Train to Headline 2nd Annual FREE Origins Rocks Earth Month™ Concert
Origins grows its Global Earth Initiatives in 2011 by partnering with eco-minded band offering a FREE Concert to broadcast live globally
NEW YORK, March 7, 2011 -- In celebration of Earth Month 2011 and its Global Earth Initiatives, Origins - the skin care brand that is powered by nature and proven by science - will partner with the three-time Grammy Award-winning band Train to host its second annual Origins Rocks Earth Month™ concert at Webster Hall in New York City on April 20, 2011. The concert will also include a performance by emerging singer-songwriter Nikki Jean. Starting on March 21, 2011, Origins and Train fans are invited to select Origins retail stores in New York City, Westchester and New Jersey to claim their FREE concert tickets. Each fan will receive one pair of tickets for the April 20 performance in exchange for their personal "Earth pledge" on how they will be more environmentally proactive. Origins will plant a tree on behalf of every concert attendee through its partner American Forests' Global ReLeaf™.
Given the tremendous consumer interest in the inaugural Origins Rocks Earth Month™ celebration, Origins will be live streaming and rebroadcasting this year's concert (on April 21) in an effort to extend the celebration globally and raise environmental awareness around the world. The concert will be broadcast live on www.origins.com/liveconcert beginning at8:00 pm EDT on April 20. It will then rebroadcast on April 21 at 7 am EDT and 2 pm EDT on www.origins.com/liveconcert. Origins has partnered with MOG, the industry-leading online, on-demand music listening service and music blogging hub to bring Train's performance live to the web for an international audience. Additional trees will be planted on behalf of live stream viewers.
"Origins was founded on its commitment to protecting the planet, its resources and all those who populate it," says Jane Lauder, Global President/General Manager, Origins. "Since Origins sources its natural ingredients from the earth we are committed to giving back via eco-conscious brand practices, our tree planting program and through raising awareness with Origins Rocks Earth Month™. In the year 2010, we planted more than 80,000 trees. We are proud to have planted 5,000 of those trees on behalf of Origins Rocks Earth Month™ 2010 event attendees and live streaming viewers."
"As a band that frequently travels from continent to continent, environmental awareness and taking care of the planet are very important to us," reveals Train front man vocalist Pat Monahan. "We're thrilled to headline the second annual Origins Rocks Earth Month™ concert and partner with Origins, a brand known for its industry-leading environmental stewardship."
HOW TO GET TICKETS AND AVAILABILITY
Tickets will be available starting March 21 at select Origins retail stores in the New York Tri-State Area, Westchester and New Jersey. In exchange for a personal "Earth pledge," two free concert tickets will be provided to each person. Committing to a greener lifestyle choice could be as simple as turning off the faucet while you brush your teeth, separating your plastic and paper garbage into recycling bins or shutting off the lights when you leave a room. Each guest will receive two FREE tickets to Origins Rocks Earth Month™ 2011 for their pledge to help save and celebrate the environment.
The participating stores and locations are as follows:
175 Fifth Avenue, New York, NY
402 West Broadway, New York, NY
2327 Broadway, New York, NY
Origins Grand Central
62 Grand Central Terminal, New York, NY
125 Westchester Avenue, White Plains, NY
Origins Garden State
One Garden State Plaza, Paramus, NJ
Tickets will be distributed on a first come first serve basis. There is a limited supply of standing room general admission tickets available. Tickets do not guarantee entry to the concert. Ticketholders are advised to arrive to Webster Hall New York City early on April 20 to improve opportunity for admittance.
ORIGINS ON-GOING EARTH INITIATIVES:
In 2009, Origins launched its Plant-A-Tree Campaign in partnership with American Forests' Global ReLeaf™; an education and action program that helps individuals, agencies and corporations improve the local and global environment by planting and caring for trees. Since the launch of this successful campaign, Origins has aided reforestation projects globally by helping to plant more than 93,000 trees around the world.
In addition to planting trees on behalf of concert attendees and live streaming viewers, from April 17 - 30, Origins will plant a tree through Global ReLeaf™ in honor of each customer nationwide who purchases the NEW Plantscription™ Anti-aging serum. The key ingredient in Plantscription™ is the Anogeissus Tree found in The Republic of Ghana. When Origins harvests Anogeissus, it is done to ensure sustainability and not damage the tree; it is taken from pruned branches or directly from the bark of the tree without stripping it. Our tree-planting project for 2011 will link to an initiative in Africa. According to clinical tests, Plantscription™ Anti-aging Serum is clinically proven to have 88% of the visible wrinkle-reducing power of a leading prescription wrinkle ingredient without the challenging side effects of photosensitivity, skin shedding, burning, stinging, redness, dryness, flaking and itching.
TRADE IN PROGRAM
On Earth Day (April 22, 2011), customers are invited to "trade in" any one of their existing skin care products, regardless of brand, for an Origins high-performance, paraben free cleanser, while supplies last at Origins retail stores and department store counters for FREE. Customers will have the choice between two full size award-winning products – Checks and Balances™ Frothy face wash and A Perfect World™ Antioxidant cleanser with White Tea - while supplies last, and all cosmetic packaging collected will be recycled or responsibility converted to energy through the Return to Origins Recycling Program.
On April 22 on origins.com, customers can choose between one of two paraben free cleansers - either Checks and Balances™ Frothy face wash or A Perfect World™ Antioxidant cleanser with White Tea - with any $30 purchase . The Checks and Balances™ Frothy face wash and A Perfect World™ Antioxidant cleanser with White Tea 150 ml tubes are made with limited edition graphic graffiti designed packaging that is made with 30% post consumer plastics and the caps are made from 100% recycled plastics.
RETURN TO ORIGINS RECYCLING PROGRAM
As an ongoing, year-round prong to the Origins Earth Initiatives, the Return to Origins Recycling Program is yet another way for Origins to motivate consumers to protect the planet. Launched in 2009, this first-of-its-kind nationwide cosmetics recycling program offers consumers a place to drop off their empty cosmetic packaging – everything from bottles, tubes, jars, deodorant sticks and compacts regardless of brand - to be recycled, when possible, or responsibly converted to energy. Customers also receive free samples as a thank you from Origins for participating. Since the programs launch Origins has recycled more than 17,000 pounds of cosmetic packaging.
Our mission at Origins is to create high-performance natural skincare that is powered by nature and proven by science. We use potent plants, organic ingredients and 100% natural essential oils. And our long-standing commitment to protect the planet, its resources and all those who populate it is reaffirmed by our earth and animal friendly practices, packaging and policies. Introduced in the United States in 1990, Origins launched internationally in 1991, it is currently sold in Australia, Austria,Canada, China, Denmark, Germany, Hong Kong, Ireland, Japan, Korea, Malaysia, New Zealand, Norway, Singapore, Spain,Sweden, Switzerland, Taiwan, Thailand and the United Kingdom.
Origins is available at select department and specialty stores, as well as in its own free-standing retail stores and atwww.ORIGINS.com
Pat Monahan – vocals - Jimmy Stafford – guitar - Scott Underwood – drums
Over the course of 15 years, Train has made its mark on music history with their Grammy-Award-winning song "Drops of Jupiter (Tell Me)" and chart-topping singles "Meet Virginia" and "Calling All Angels." Since forming in San Francisco in 1994, the multi-platinum selling band has traveled a long, successful and sometimes arduous journey. Following their 2006 release, For Me, It's You, the band took a three-year hiatus, and in that time, Train has, for all intents and purposes, experienced an epiphany as a whole. Now, with their fifth album, Save Me San Francisco, Train has channeled their early days, revisiting the roots rock sound that has made the band such a tour de force – and, in turn, the band is united stronger than ever before. The release has become the biggest release of their sixteen year career, led by the smash success of the single "Hey Soul Sister," which won a 2011 Grammy Award and was the #1 iTunes track of 2010. "Hey, Soul Sister" has reached #1 at radio in the US and in 15 countries abroad as well. Train's second single "If It's Love" also hit #1 this year and current single "Marry Me" continues to move up the charts. Save Me San Francisco has been certified gold, and the band shows no signs of stopping their incredible run in 2011.
ABOUT MOG INC.
MOG, Inc. is a next-generation music media company founded in June 2005 by David Hyman, former CEO for Gracenote. MOG's all-you-can-eat, on-demand listening service provides access to a vast library of over 10 million songs and over one million albums through its mobile apps on iPhone and Android phones, online, and on streaming entertainment devices. MOG Inc. is also the provider of The MOG Music Network (MMN), the premier destination for music content online and largest music focused advertising network consisting of over 1300 music sites, reaching nearly 40 million people each month. Headquartered in Berkeley, California, MOG Inc. investors include Menlo Ventures, Balderton Capital, Simon Equity Partners, Universal Music Group and Sony Music. Grammy-winning record producer, Rick Rubin, named by TIME Magazine as one of the "100 Most Influential People in the world," is a member of MOG's Board of Directors.
Origins products are formulated WITHOUT: Parabens - Phthalates - Propylene Glycol - Mineral Oil - PABA - Petrolatum Paraffin - DEA - Animal Ingredients (except cruelty-free honey and beeswax). Origins tests its products on volunteer panels. For more information visit: www.origins.com