Atlanta's rookies of the year Lil Baby and Gunna have officially announced their new project Drip Harder on Quality Control Music / Young Stoner Life Records, A 300 Entertainment Label / Motown with a new track "Drip Too Hard" produced by Turbo. Both artists have been largely associated with each other as close friends and frequent collaborators with each having a breakout year in their own right respectively. Joining forces for one of the most eagerly awaited releases from both rising stars of hip hop's new generation, Drip Harder is already positioned to be the moment fans have been waiting for.

"Lil Baby shows flashes of brilliance" said Billboard of Lil Baby's recent tour stop in NY last week while on his Harder Than Ever Tour. It's no secret that Lil Baby has taken the rap game by storm with his latest project Harder Than Ever. The project debuted at #3 on Billboard's Top 200, and featured the explosive single "Yes Indeed" feat. Drake. "Yes Indeed" peaked at #1 at Urban Radio and #6 on Billboard's Hot 100, and since it's release, has experienced over 500 million global streams. In 2018 Lil Baby has clocked in over 1.5 billion streams and counting across streaming platforms.

Young Thug's YSL label's precocious upstart, Gunna, is fast becoming a bona fide favorite in rap circles. His latest project Drip Season 3 released earlier this year which sold over 300,000 units catapulted him into the category of buzzing artists to watch in 2018. Drip Season 3 stand out track "Oh Okay" ft. Young Thug and Lil Baby has over 50 million streams to-date. The project was followed by "Sold Out Dates" feat. Lil Baby, an incredible collaboration with both artists complimenting each other's swagger. It remains Gunna's most streamed track across platforms and a formidable pre-cursor to the forthcoming Drip Harder. He has since become one of the hottest rappers in the game to collaborate with, notching a gang of features under his belt including the arguably most notable "Yosemite" from Travis Scott's Astroworld. Gunna is also opening for Travis Scott on the 'Astroworld: Wish You Were Here Tour' kicking off October 2018.