Lil Yachty shares new album 'Nuthin' 2 Prove'
LIL YACHTY SHARES NEW ALBUM NUTHIN' 2 PROVE OUT NOW ON QUALITY CONTROL MUSIC / CAPITOL RECORDS / MOTOWN
LIL YACHTY SHARES NEW ALBUM NUTHIN' 2 PROVE OUT NOW ON QUALITY CONTROL MUSIC / CAPITOL RECORDS / MOTOWN FEATURING OFFSET, CARDI B, LIL BABY, JUICE WRLD, PLAYBOI CARTI, TRIPPIE REDD, KEVIN GATES, GUNNA, & YOUNG NUDY
OFFICIAL PRESS RELEASE
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Biz 3 Publicity
Lil Yachty has released his new album, Nuthin' 2 Prove, out today via Quality Control Music / Capitol Records / Motown. The project is Yachty's second body of work this year and spans 15 songs featuring friends and collaborators Lil Baby, Juice WRLD, Playboi Carti, Trippie Redd, Kevin Gates, Gunna and Young Nudy, plus his recent hit "Who Want The Smoke?" feat. Cardi B and Offset which has earned over 37 million streams to date. The album is part rap and part melodic, a boundary that Yachty has always embraced and which earned him early critical acclaim.
Yachty has been one of the most prolific names in music during his recent but meteoric rise. Since early 2016 the Grammy-nominated artist has served as Creative Director of Nautica, starred in iconic commercials for Sprite (with LeBron James), Target (with Carly Jepsen) and Chef Boyardee (with Donny Osmond), graced the covers of The FADER, XXL, PAPER Magazine and The New York Times' Men's Style section, generated dozens of viral moments accross social media, signed a deal with Reebok, and most recently made his debut in film with starring roles in Teen Titans Go! To The Movies (as superhero Green Lantern) and How High 2 as the pivotal lead character, Roger. With all of these accomplishments and over 2.5 billion streams across his music catalog, Lil Yachty has established himself as a marvel of music and pop culture with an undeniable presence.
NUTHIN' 2 PROVE TRACKLISTING:
PAST PRESS ON LIL YACHTY:
"Lil Yachty is probably going to change the world." - ROLLING STONE
"Yachty is the master of our joy." - PITCHFORK
"Yachty in his own unorthodox way has put hip-hop culture in a choke-hold. He doesn't show any signs of relinquishing his grip." - COMPLEX
"Lil Yachty has created an alternate universe in which traditional narratives of rap excess are reframed as fantastical stories. He has mainlined Gucci Mane's vocal quirk - a penchant for odd rhyme structures cloaked in unlikely melodies." - THE NEW YORK TIMES
"It's commonplace for young rap stars to claim that they've transcended hip-hop; it's rarer for them to actually do it. Yachty does." - THE NEW YORKER
"Besides the actual sun, there is no source of joy in the world right now brighter and more sustaining than Lil Yachty ... So basically, the moral of the story is: cancel all your plans and stay at home, and instead just understand that the Goodest Night has now been had, by one Lil Boat, Esq. You will never have as good a night as Lil Yachty ..." - NOISEY
"The sheer obvious joy that Yachty takes in making music is one of his best qualities, and its infectiousness- is one of the main reasons why people are flocking to him the way they are. It's beautiful to see someone so fully consumed by their passion, and inspiring to see an artist so confidently exploring his form." - ESQUIRE
LISTEN TO NUTHIN' 2 PROVE BELOW
Source Biz 3 Publicity
October 19, 2018 10:14am ET by Pressparty