A children’s favorite for more than 20 years now, The Countdown Kids is Countdown Media’s brand for beloved children’s music and comprises BMG’s largest children's music catalog.

The Countdown Kids YouTube channel, launched in 2020, has seen exponential growth in recent months generating over 80k new subscribers in a matter of weeks, well surpassing 100,000 total followers.

Nick Humphrey, Product Manager, BMG said: “At Countdown Media we have paid special attention to the quality of the audio productions and the visual branding of The Countdown Kids, for the content to speak for itself.”

Jens Pfeifer, YouTube Manager, Countdown Media, said: “We are now so very excited by the rapid growth of our music videos on YouTube, with the holiday season on the way, we have seen a recent bump in momentum. New videos are getting into the millions of views within weeks!”

The idea behind The Countdown Kids YouTube channel is to match high-quality audio productions with fun-filled animated videos. With at least one new video released per week, the channel features over a hundred animated videos from traditional nursery rhymes, lullabies, Halloween favorites, and fantastic Christmas songs and carols.

The Countdown Kids is one of the most successful children’s music projects ever with hundreds of recordings of the most popular children’s songs in various languages. New generations of young singers have performed with the group since the late 90s and they have released over 100 albums as The Countdown Kids.

The Countdown Kids have previously hit the official Billboard Kids Charts with two Number One albums and ten Top 10 Hits including ‘50 Fun Songs For Kids’, which lasted an unprecedented 156 weeks on the charts.