BRITs partner with The O2 and AEG to launch official BRITs Week

The BRIT Awards 2014 with MasterCard 

BRITs partner with The O2 and AEG to launch official BRITs Week

The O2's new Brooklyn Bowl among the venues hosting BRITs Week event

The Lottery's Big Music Project is launched at The O2's British Music Experience

Creative London celebrated at music, film, fashion reception

In what is shaping up to be one of the most exciting BRITs in recent history, The BRITs, The O2 and AEG have announced they are launching an official BRITs Week in the lead up to The BRIT Awards on 19th February 2014.

BRITs Week will see a number of events and live performances from BRIT nominees (past, previous and present) take place in locations around London, including a night featuring Warner Music acts Conor Maynard and Lewis Watson hosted in Brooklyn Bowl, The O2’s newest venue offering a live music space, restaurant and bowling alley across 32,000ft, on Tuesday 18th February 2014

These unique and intimate gigs will allow fans to get close to their favourite artists. Tickets for the Conor Maynard and Lewis Watson show will be available from 9am on Wednesday 5th February via the artists social media platforms, fan clubs and In order to secure the free tickets for the event, fans will be required to pay a very small booking fee.

Rebecca Kane, General Manager at The O2 said: “The BRIT Awards is one of the most important events on the music calendar, and this year we are set to expand the experience for our fans by creating a programme - in partnership with the BPI - of exciting and innovative content in the week leading up to the event. Known as BRITs Week it will allow our visitors to immerse themselves in all things BRITs. As a nation we export some of the world’s finest music and BRITs Week will provide a week-long celebration of this. Personally I am very excited that our newest venue, Brooklyn Bowl, will be hosting live music from some of next year’s BRITs’ hopefuls, and screening the main awards show. We already have some excellent content planned at The O2 this year, and BRITs Week will enhance this.”

The entertainment destination, which launched last week, is an extension of its New York namesake, one of the most revered venues in the US – described by Rolling Stone magazine as ‘one of the best places on earth’.  

Geoff Taylor, Chief Executive of BPI and BRIT Awards Ltd, added: “With excitement building towards the biggest night in British music, we wanted to create new opportunities for fans to experience some of the most talented British artists up close and live.  With our partners AEG, BRITs Week will become a focused series of events leading up to the BRITs that will allow us to showcase even more great music.”

Footage from these concerts will be shown on The BRITs official YouTube channel -

Future artist announcements will be made in the coming weeks.

The Big Lottery Fund will be launching the joint initiative with Global Charities, UK Youth and the BPI – the Big Music ProjectOver 250 young people will be attending 02 Arena’s British Music Experience on the morning of Monday 17th February to witness the launch of this exciting new project which starts in September 2014.  

That evening (Monday 17th February), music, film and fashion will be joining forces to host an exclusive reception celebrating ‘Creative London’.   

The BRIT Awards 2014 will be held at The O2 in London on Wednesday 19th February and will be broadcast live on ITV.

@BRITAwards  #BRITs2014 

For further information on The BRITs, please contact:

Press / Online - DawBellStuart Bell / Richard Dawes – 020 3327 7111 



Holly Appleton / Amelia O'Shea


Notes to editors:


BRIT - British Record Industry Trust

The BRIT (British Record Industry Trust) Awards is organised by the BPI – the British recorded music industry association - which has over 400 record company members large and small who between them account for in excess of 90% of UK recorded music sales.

The BRIT Awards 2014 with MasterCard will be the 34th BRIT Awards, which has raised more than £14.5m for The BRIT Trust charity, whose main beneficiaries are the BRIT School for Performing Arts & Technology, Nordoff-Robbins Music Therapy and other selected charities which match the mission criteria.

Over 8,000 young people have been given free education and the opportunity to enter the BRIT School since its opening in 1991 and more than 10,000 children and adults have been helped by the extraordinary music therapy work carried out by Nordoff-Robbins.


ITV is the largest commercial television network in the UK. It is the home of popular television from the biggest entertainment events, to original drama, major sport, landmark factual series and independent news. It operates a family of channels including ITV, ITV2, ITV3 and ITV4 and CITV which are broadcast free-to-air. ITV is also focused on delivering its programming across multiple platforms including, video on demand on cable television and other ‘closed’ platforms, mobile devices and games consoles. ITV Studios produces and sells programmes and formats in the UK and worldwide, and IT comprised of ITV’s UK and international production operations, international distribution, home entertainment, publishing, merchandising and licensing.


MasterCard (NYSE: MA),, is a technology company in the global payments industry. We operate the world’s fastest payments processing network, connecting consumers, financial institutions, merchants, governments and businesses in more than 210 countries and territories. MasterCard’s products and solutions make everyday commerce activities – such as shopping, traveling, running a business and managing finances – easier, more secure and more efficient for everyone. Follow us on Twitter @MasterCardNews, join the discussion on the Cashless Pioneers Blog and subscribe for the latest news on the Engagement Bureau.

February 3, 2014 6:54am ET by Dawbell   Comments (0)

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