L.A. newcomer BELARO overtakes pop playlists with 2nd single "Forever" & releases 1st music video



Featured simultaneously on "just hits", "Fresh Finds" and "Fresh Finds: Pop" by the Spotify Editorial team in its first month, BELARO's second single, a disco-pop anthem aptly titled "Forever", had already garnered the attention of music fans worldwide ahead of the launch of the music video, the newcomer's first ever, on September 30.

BELARO, a youthful talent behind the mic, is a soulful Spanish-American artist who is never afraid to take risks and to be different by taking the edgiest side of pop music and making it hers. A fresh blend of today’s top musical talents and of 70’s disco legends like Donna Summer, BELARO brings a brand new approach to a timeless sound.

In July 2019, the newcomer released her debut single "FGIRL", a fiery reference to female empowerment with an unapologetic edge. Her straightforward messages of never being afraid to call it as it is, caught the attention of listeners worldwide and of many people in the industry.

BELARO’s new single “Forever”, co-produced by Olivier Bassil (NBA YoungBoy, Tory Lanez, Rod Wave), is a disco-pop anthem with a relatable message about breaking up from toxic relationships. With a 2020 refresh and a beat worthy of the hottest party playlists, this song invites people to break away from negative feelings in their own lives and to step into a new an indefinitely more exciting phase.

BELARO wrote this song because she felt that it would really help lead people in the right direction when it comes to getting out of a bad relationship, something that everyone deals with at one point in their life, whether it’s a romantic one, a friendship or even a situation. “Forever” reminds listeners that they’re too strong to let anyone or anything break their heart.

Released September 30, the music video put these words and music into motion through a visual interpretation put together by BELARO and LA director Marcella Cytrynowicz. Subscribe to BELARO's YouTube channel to be the first to view it.

1. LEFUTUREWAVE: "Introducing: BELARO – Forever"
"BELARO’s lyrics are impressive. She tells an interesting story. Every line is quotable."
"BELARO has so much talent. Artistically, she’s absolutely brilliant. Forever deserves 5 stars. Perfect for today."
2. AMNPLIFY: "Interview with BELARO"
3. Alfitude: "New Music: BELARO"
"If you’re going through a toxic relationship with your significant other right now, then this is definitely the anthem for you!"
4. CAESAR Live N Loud: "BELARO Shares New Single Forever"
"I am loving BELARO's distinctive vocals and how passionate her vocal delivery is, beautifully conveying the emotion of her relatable storytelling over the upbeat electro-pop production."
5. KINGS OF A&R: "Belaro Bounces Back with Forever Video"
"Give [Forever] a couple listens and you’ll be hooked, especially if you like uptempo tracks made for the club."
6. POPMUZIK: "BELARO - Forever"
"Following the success of the debut single FGIRL , BELARO released another hit in the form of Forever a few months ago." [translated from Swedish]
7. A1234: "BELARO - Forever"
"This is just pop at it’s finest. The Spanish American artist BELARO breathes new life into the modern infectious pop sound with disco influences that are reminiscent of Donna Summer mixed with the classic hooks that would make Kylie Minogue jealous."
8. Diandra Reviews It All: "Diandra Interviews Belaro: May Disco Pop Last 'Forever' "
"Forever is a total disco bop [...] Enter Belaro to bring out the modern pop of this 70s era genre, and sing to something that is all too real, even in this pandemic: toxic relationships."

Forever (Official Video)
Stream Forever - available now on all platforms
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For all inquiries about BELARO, reach out to:

Source Eyelektric

September 18, 2020 8:09pm ET by Eyelektric  

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