Kesha calls on Brazil to stop animal testing

Kesha has given her support to a campaign to stop animal testing on cosmetic products in Brazil.

The singer has teamed up with the #BeCrueltyFree project whilst in the South American country.

They aim to put a stop to animal testing during the process of making cosmetic products, with Kesha saying:

"Animal testing is the beauty industry's ugly secret, and so it gives me such joy to be a part of the #BeCrueltyFree campaign to end this suffering.

"Country by country, #BeCrueltyFree is giving the world a makeover, with more than 30 countries so far having banned cruel cosmetics animal testing, but sadly not yet here in Brazil. The wonderful Brazilian people have shown they want a complete ban, no loop-holes or half measures. So now they need their politicians to listen, and stop defenceless animals suffering pain and death for the sake of a new lip stick or shampoo.

"So come on Brazil, show the world you'll be next to end cosmetics animal testing, let's #BeCrueltyFree!"

A rep for Humane Society International meanwhile added to WENN that Kesha's words came after a bill was introduced to stop animal testing in Brazil on finished products, but not on ingredients:

"This is a very limited ban because the majority of animal testing of cosmetics is performed on ingredients. Almost no animal testing is done on finished products. Therefore, to meet Kesha's challenge, the bill must be amended to ban animal testing of ingredients as well.

"HSI is campaigning in Brazil and worldwide for test bans without compromise. Together with supermodel Fernanda Tavares, and now global singing sensation Kesha, HSI is urging the Senate to amend Brazil's weak bill to prevent countless animals continuing to suffer and die in cruel cosmetics tests."

Watch Kesha being interviewed below: