Friday, March 13, 2015 9:55am ET by  
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Simon Cowell: 'One Direction are still so popular'

Simon Cowell has offered his thoughts on why One Direction are still "so popular".

The boyband are currently on their latest world stadium tour having released fourth album 'FOUR' in November.

Speaking to the Mirror, Syco boss Cowell said that he thinks the group's quality of music is keeping them at the top of the pile.

Cowell said: "You can’t knock what One Direction are doing. They’re making great records and I think that’s why they’re still so popular.

“I hear speculation all the time that they’re going solo. My advice is they should stay together but still do things they want as a little bit on the side."

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Watch 1D on their latest world tour below: