Satellite 414

“Tayo Sound is alt-pop’s new heartbroken teen hero” i-D
“One of our fave new acts.” Dork
“Guitar strumming teen poised to be the voice of Gen Z heartbreak” - NME
“The Nigerian-Scottish riser is turning heads with his unique alt-pop brand, matching club tropes against woozy soul.” - CLASH

18-year-old Nigerian/Scottish songwriter TAYO SOUND today releases the video for track ‘Runaway’, the lead track from the ‘Runaway EP’ which dropped February 12th.

Watch the video now, available via Black Butter/Arista Records, BELOW.

The video, which features animation and FX by long time collaborators Bedroom, shows a cartoon Tayo searching for The Space Monkey Nova who’s gone looking for his family. As always Tayo produces something that’s playful and fun but always shows heart.

On the video, Tayo said;
"Nova (the Space Monkey) has been such a big part of this whole EP so the Runaway video is a bit of an insight into his story and my way of giving him one final send off. I know I’ll revisit Nova at some point in the future but for the time being, this is the end of our chapter together and his return to his Space Monkey family."

Alongside the title track, which topped over 220k streams in its first week, the EP also features previous tracks ‘Cold Feet’, ‘Gone’,‘Someone New’ and ‘Heartbreaker’, all of which met critical acclaim and really put Tayo Sound on the map during a year when many new artists have struggled. The EP covers his early experiences with relationships and delves into feelings that everyone can relate to; coupled with his natural songwriting talent it’s an incredible first body of work from a writer so young.

Working with the likes of George Fitzgerald, Courage (Ray BLK, Stormzy), Rob Milton (Easy Life) and George Reid (AlunaGeorge) across the record and following a fantastic sold out live show in October at London’s Jazz Cafe, Tayo has now hit nearly 7m streams combined across all platforms and seen UK and US press coverage from the likes of i-D, Dork, NME, DIY, Clash, Lyrical Lemonade and MTV. He’s also seen love from likes of BBC Radio 1’s Greg James, Huw Stephens, Phil Taggart and Jack Saunders, (with ‘Someone New’ receiving BBC Introducing ‘Track of the Week’) and BBC Radio 2’s Jo Wiley; as well as ongoing support from Spotify and Apple Music. With more fantastic music to come in 2021, Tayo Sound is only set for big things.

Source Satellite 414

March 3, 2021 5:48am ET by Satellite 414  


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