Snoop Dogg, who is currently on tour in the UK, has revealed that he wants to create a hip-hop version of X Factor or American Idol. 

Speaking to BBC's Newsbeat, the 'Drop It Like It's Hot' rapper explained that he's even approached television networks to pitch his idea and thinks it's important to showcase the best of urban "raw talent":

"My take on those shows like American Idol and X Factor - those are some great shows but I need to make a show like that that directed to the 'hood,"  

The 39-year-old rap heavyweight has even figured out the potential project's demographic, admitting it would be aimed at "the audience that don't get that attention, that don't have the money to make themselves look presentable, but have raw talent and natural ability."

Watch Snoop's recent performance in Brighton here: