Monday 18th November  :  ‘Do It All Over Again’ the floor-filling debut single by RCA’s latest signing, 18-year-old Elyar Fox premieres on UK radio today ahead of its 12th January 2014 release.

‘Do It All Over Again’, a sure-fire club favourite thanks to a bouncing, energetic bassline, was co-written by Elyar Fox and Chris Young (The Wanted, The Saturdays) about a party that never ends. With a persistent acoustic riff, synth beats and a personality-driven, arms-in-the-air middle 8, the track will undoubtedly be one of 2014’s first huge hits.

Elyar Fox sparked attention on the music scene at the age of 16 when he spent his gap year between GCSEs and college hustling for a record deal, meeting with talent scouts and label execs with his 17-year-old best friend acting as his manager. As views on his YouTube channel reached tens of millions and having attracted interest from all of the UK’s major labels, Elyar eventually signed with Global Talent, in conjunction with RCA. 

Elyar has been working on his debut album with some of pop music’s biggest songwriters and producers, including Wayne Hector (Westlife, The Wanted), Karen Poole (Kylie Minogue, Janet Jackson) and Cutfather (One Direction) with release set for summer 2014.

Monday 18th November  :  ‘Do It All Over Again’ the floor-filling debut single by RCA’s latest signing, 18-year-old Elyar Fox premieres on UK radio today ahead of its 12th January 2014 release.

‘Do It All Over Again’, a sure-fire club favourite thanks to a bouncing, energetic bassline, was co-written by Elyar Fox and Chris Young (The Wanted, The Saturdays) about a party that never ends. With a persistent acoustic riff, synth beats and a personality-driven, arms-in-the-air middle 8, the track will undoubtedly be one of 2014’s first huge hits.

Elyar Fox sparked attention on the music scene at the age of 16 when he spent his gap year between GCSEs and college hustling for a record deal, meeting with talent scouts and label execs with his 17-year-old best friend acting as his manager. As views on his YouTube channel reached tens of millions and having attracted interest from all of the UK’s major labels, Elyar eventually signed with Global Talent, in conjunction with RCA. 

Elyar has been working on his debut album with some of pop music’s biggest songwriters and producers, including Wayne Hector (Westlife, The Wanted), Karen Poole (Kylie Minogue, Janet Jackson) and Cutfather (One Direction) with release set for summer 2014.

For more information contact

imran.malik@sonymusic.com