10 AUGUST 2020 (TORONTO, ON) – Three-time GRAMMY® Award-nominated and BRIT Award-winning multiplatinum singer, songwriter, producer, and guitarist James Bay has shared a brand new Acoustic version of his latest single “Chew On My Heart” out now via Republic Records/Universal Music Canada, the country's leading music company.

Listen to "Chew On My Heart (Acoustic)" HERE:
https://jamesbay.lnk.to/COMH_UMC

Recently, James performed a gripping 45 minute, 10-song solo set on YouTube in support of #SaveOurVenues- the UK crowd fundraiser started to protect UK grassroots music venues at risk for permanent closure dur to COVID-19. He performed new and old songs as well as a surprise Whitney Houston cover of “I Wanna Dance With Somebody.” In addition, James performed “Chew On My Heart” on The TODAY Show and the first full band performance of the song on Mahogany Sessions.

“Chew On My Heart” continues to make waves. It vaulted to the Top 40 of Hot AC and Triple A, gathered nearly 9 million global streams, and entered rotation at BBC Radio 1. Rolling Stone noted it as a “Song You Need to Know” and wrote, “If ‘Chew On My Heart’ is any indication of what his forthcoming album is going to sound like, it seems like the musician is taking his sound in a more positive direction.”

Listen to "Chew On My Heart" and watch the video BELOW

In talking about the song, which is the first single to be released from his forthcoming album, Bay noted, "'Chew On My Heart' is a great example of releasing something positive about myself publicly for the first time," he reveals. "It's an outpouring of love, and that's a huge theme across this new music. When I come home from tour, I burst through the door and throw my arms around my girl, and she'll just say, 'Okay, relax, cool'," he laughs. "It's cheesy, but I wrote it from that perspective. It's the opposite of being guarded."

In 2019, Bay initially started to open up on the Oh My Messy Mind EP. Between the hit single “Peer Pressure” [feat Julia Michaels] and “Bad,” the project generated over 350 million global streams and counting. Inciting critical applause, Wonderland Magazine proclaimed, “The new EP combines delicate guitar riffs with rousing percussion and haunting melodies to evoke highly-charged emotions, while its lyrics explore the intricacies of relationships.” Additionally, He performed “Bad” on The Late Show With Stephen Colbert and attracted praise from Rolling Stone who claimed, “Bay gives the song his all, offering a raw, impassioned rendition of the song.”

Throughout the recent quarantine and lockdown, he took to social media to offer free guitar lessons via Instagram Live on Wednesdays and Fridays. He has taught fan favorites such as "Let It Go," "Hold Back The River," "Us" and more.

"If “Chew On My Heart” is any indication of what his forthcoming album is going to sound like, it seems like the musician is taking his sound in a more positive direction." – Rolling Stone

"“Chew On My Heart” is a good indication of what’s to come on JB3." – Idolator

"James Bay is a modern classic.." - LadyGunn