Easy Life Drop New Single “OTT” With Benee
NEW ALBUM MAYBE IN ANOTHER LIFE... RELEASING ON AUGUST 12
Photo credit: Joe Vozza
OFFICIAL PRESS RELEASE
NEWS PROVIDED BY
Universal Music Canada
05 JULY 2022 (TORONTO, ON) – easy life have today dropped new single "OTT" with BENEE, it received its first play as BBC Radio 1’s Hottest Record In The World and is available now on Island Records/Universal Music Canada – coupled with a slacker classic green screen music video from director Theo Watkins. Listen here: https://
It’s the latest preview of the Leicester band’s upcoming album MAYBE IN ANOTHER LIFE... – released on August 12th, the immersive project was launched by restless first single "BEESWAX" and announced recently alongside "DEAR MISS HOLLOWAY" (which features BROCKHAMPTON’s Kevin Abstract, who made a surprise appearance as easy life’s special guest during their Pyramid Stage debut at Glastonbury).
"OTT" is a song about extremes, moderation, and keeping each other in check. Recorded remotely over lockdown by Murray and New Zealand pop star BENEE, it’s the talk you long to have with someone who’s on a self-destructive streak. Whilst dealing with the album’s central themes of regret, excess and opening up, “like most things easy life,” comments Murray, “there is still that element of optimism: that perhaps with enough care and attention, something can be done. BENEE crushed it – her voice is like water and she’s a real queen of melody.” BENEE, meanwhile, comments: “so stoked to have worked with the easy life boys on this, such a wicked bunch of humanssss!!! Hope u guys love the song, its all summery and I’m a sucker for melancholic lyrics sooooo!”
In 2022, easy life – an escapist band, formed on the hedonistic outlook of ‘no regrets’ – appear compelled to put their ethos to the test. Melancholic, uplifting and hugely sophisticated, MAYBE IN ANOTHER LIFE... is a record about how our choices define us, for better and worse, and chronicles how to make peace with things we can’t control. Throughout, Murray’s world-class production absorbs influences ranging from the manic hip-hop energy of Odd Future to a colourful visual palette, as inspired by classic Disney animation as it is the dreamlike art nouveau of Wes Anderson. If life’s a beach was easy life sunny-side-up - a rounded, realist study of Middle England - it’s on the lockdown make-believe of MAYBE IN ANOTHER LIFE... that Murray’s shank-sharp observations about modern British life hit hardest. What’s emerged is an expertly-realized vision of masculinity, which encourages us – whether having the "OTT" conversation, or exuberant world-building – to find joy in the journey, not just the destination.
"OTT" is a soon-to-be favourite from MAYBE IN ANOTHER LIFE..., following hot on the heels of 2021’s life’s a beach (easy life’s second project to reach the top 10). Having sold out shows ranging from two O2 Brixton Academy dates to gigs around Europe, the US – and an actual arena in their hometown of Leicester – the band’s extensive run of summer festivals continues with dates still to come at the likes of Mad Cool in Spain, and Summersonic in Japan. easy life have additionally confirmed details of an intimate UK record store tour as well as another full US tour and dates in Australia and South Korea. Watch out for more live plans for easy life coming soon.
09.07.22 || Madrid || Mad Cool Festival
“One of the year's finest debut albums” – NME
“The UK's hottest band” – GQ
“Vibey, laidback... comically surreal” – Fader
“Easy Life aren’t like any other band you’ve heard before” – COLORS
“Properly original, Easy Life slide into your consciousness and immediately put down roots” –Sunday Times
Source Universal Music Canada
July 5, 2022 9:15am ET by Pressparty