For the 5th week in a row, “20/20” ranked as the No. 1 newsmagazine on Friday

Total Viewers, Adults 18–49 and Adults 25–54 ‘20/20’ Marks Longest Winning Streak Across the Board Over ‘Dateline’ in 2 Years

For First Time in 5 Years, ‘20/20’ Is Leading ‘Dateline’ by Double Digits in All Key Demos Season to Date

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For the 5th week in a row, “20/20” ranked as the No. 1 newsmagazine on Friday and outdelivered NBC’s “Dateline Classic” across the board: Total Viewers (+30% – 3.5 million vs. 2.7 million), Adults 18-49 (+50% – 0.6/4 vs. 0.4/3) and Adults 25-54 (+50% – 0.9/5 vs. 0.6/3). “20/20” turned in its longest run of leading “Dateline” in all three measures in 2 years – since 2/1 – 3/1/19.

Season to date, “20/20” is leading NBC’s “Dateline” in Total Viewers (+10% – 3.3 million vs. 3.0 million), Adults 18-49 (+25% – 0.5/3 vs. 0.4/3) and Adults 25-54 (+33% – 0.8/4 vs. 0.6/3). In fact, “20/20” is beating “Dateline” in all key target demos at this point of the season for the first time in 5 years – since the 2015-2016 season. In addition, “20/20” is up in Total Viewers (+10% – 3.3 million vs. 3.0 million).

“20/20” reported the latest shocking details on the twisted love triangle involving a husband, wife and a young bar hostess, resulting in her disappearance.

ABC News’ “20/20” is an award-winning primetime program anchored by David Muir and Amy Robach. A proven leader in the long-form newsmagazine for over 40 years, “20/20” features hard-hitting investigative reports, in-depth coverage of high profile trials, unforgettable, character-driven stories and exclusive newsmaker interviews. “20/20” airs Fridays from 9:01–11:00 p.m. EST on ABC, and is available to stream on ABC News digital platforms and Hulu. David Sloan is senior executive producer and Janice Johnston is executive producer.

Source: The Nielsen Company, National Live + Same Day Ratings for 3/5/21, or as dated. “20/20” premiered on 10/16/20. 2020 -2021 Season (9/21/20 – 3/7/21) and 2019 -2020 Season (9/23/19 – 3/8/20). Beginning 8/31/20, national ratings also include Out of Home (OOH) viewing. Prior to 8/31/20, ratings do not include OOH viewing.

Source ABC Publicity

March 9, 2021 12:00am ET by Pressparty  

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