Miracles of Christmas, Hallmark Movies & Mysteries' annual programming event, decked the halls with To All a Good Night last Thursday, delivering the network's #1 most-watched original movie premiere of the year to-date among key demographics. Starring Kimberley Sustad and Mark Ghanimé, To All a Good Night ranked as the #1 most-watched entertainment cable program on Thursday among key demos, lifting Hallmark Movies & Mysteries to be the #2 entertainment cable network in Week and Weekend Total Day -- second only to its sister network, Hallmark Channel.

What's more, To All a Good Night grew a remarkable +67% from Live+Same Day to Live+3 viewing among Women 25-54, proving that viewers eagerly spend their holiday season with the Hallmark networks around the clock.

Highlights include (L+SD)/(L+3):

• To All a Good Night is Hallmark Movies & Mysteries' #1 most-watched original movie premiere of the year to-date among Households, Women and Persons 25-54, 18-49 on an L+3 basis.

• To All a Good Night ranked as the #1 most-watched entertainment cable program on Thursday among Households, Total Viewers, and Women and Persons 18+

• The all-new original movie premiere boosted Hallmark Movies & Mysteries to be the #2 entertainment cable network in Week and Weekend Total Day among Households, Total Viewers, and Women and Persons 18+ only behind its sister network, Hallmark Channel

• To All a Good Night grew a remarkable +67% from Live+Same Day to Live+3 viewing among Women 25-54.

*Source: Nielsen L+SD & L+3 Program-based data, Strict Daypart-Span; 12/4/23-12/10/23; Program ranks exclude News & Sports; Network ranks exclude News & Sports networks; Networks that share feeds are weight averaged to daypart based on duration.