New Legacy Enterprises (NLE) Launches Apparel Brand MBHN

Isaac Gordon's new Apparel Brand MBHN, which stands for – 'Making Black History Now' – is an ode to how he has approached his career in the entertainment industry.

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New Legacy Enterprises

[Los Angeles, CA, April, 5th, 2024] — MBHN isn't just a store for t-shirts, hats and hoodies. The new Apparel Brand founded by Isaac Gordon, who also owns New Legacy Enterprises the holding company for startups Breakpoint Booking and WeAreMonsterEnt, is an ode to how he has approached his career in the entertainment industry. Isaac states, "When I went to my first conference as an agent, I noticed I was nearly the only person of color in the entire hotel. I told myself, in the future if I had the opportunity to do something about it, I would."

By comparison, there are not many black or minority-owned talent agencies in the world. Today, Isaac's Breakpoint Booking stands as not only one of those few but also as a home for agents who are of black, Egyptian and Mexican decent. "We want to be a home for minorities who are looking to become talent agents" Isaac states. Eman Hassan, an agent at Breakpoint Booking who works in the public speaking and branding departments, came out of the agency training program on fire. Since her time as an agent Eman has procured clients such as Brittish Model and Influencer Iskra Lawrence as well as world-leading post-production media team Dava Marketing. Nick Gatewood, also known by his stage name Vice Souletric, came to Isaac as a Hip Hop artist seeking management. Years later, he's representing one of the hottest rising female groups in the world in The Shindellas.

MBHN which stands for 'Making Black History Now' officially launched on March 18th with an inaugural spring sale that is still ongoing (ends 5/1). In addition to t-shirts, hats and hoodies the company also sells consultations as part of its Talent Partnerships program geared towards budding artists. Anyone seeking advice can purchase sessions covering a wide range of topics including; talent booking, talent management, branding, digital marketing and distribution.

MBHN can be found online at www.mbhn.us. The company also has an instagram page where you can find an inaugural announcement. There are three inaugural collections in addition to the Talent Partnerships; The New Legacy Collection, Staff Picks!, and The MBHN Collection. In the future, the company plans to partner with designers of all backgrounds and nationalities to create designs to empower, in addition to talent e.g. music, comedy, speaking, influencer on brand releases.

About

NLE began as a college thesis project at Full Sail University and has since grown into a full-fledged holding company. Now, the parent/holding company for three boutique companies, WeAreMonsterEnt, Breakpoint Booking - BPBP and MBHN the company's main offerings include talent booking, talent management and talent services. WeAreMonsterEnt is a boutique talent management firm that carries a suite of artist services including artist development, marketing, label relations & A&R, music distribution and creative services.

April 5, 2024 7:28pm ET by New Legacy Enterprises  

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