The NFTYS, an awards gala that celebrating the most innovative and creative minds in the NFT and Web3 space, has announced its partnership with breakout urban pop sensation YNG Zuck for an exclusive music NFT drop, immersive live performance, and more. The event, which will make its global debut on June 14, 2023, at 8 pm EST, is poised to be a major highlight of the year for those immersed in the rapidly evolving world of blockchain technology.

Larry Namer, E! Entertainment co-founder, expressed his excitement about the partnership, saying, “We are super excited to have YNG Zuck performing at the NFTYS this year, where he will introduce several original songs, which will be instantly minted and offered to the audience as highly collectible NFTs. We have already seen a significant amount of interest in his music and artistry. This is just one of the many ways that we will introduce, pioneer, and allow creative artists, especially emerging artists like YNG Zuck to instantly monetize their creative works. I am very excited that he had the foresight to become an early adopter of this kind of technology.”

The debut of the NFTYS is one of the most talked about award shows in recent memory, and the partnership with YNG Zuck promises an unforgettable experience for attendees. The "Expensive Taste" album NFT drop will offer fans exclusive access to the artist's latest music and provide live ticket holders with a unique opportunity to participate in a virtual mosh pit and to receive other exclusive perks. This innovative approach to creative releases, combined with the excitement of the awards ceremony, is sure to make the evening a memorable occasion.

"The NFTY Annual Awards Gala is important because it provides a platform for new talent like YNG Zuck to showcase their creativity and inspire others to follow their dreams and launch their brands in fan-centric ways using web3 technologies", said Chris J Snook, Visionary Creator and Co-Executive Producer of the NFTYS.

YNG Zuck, who rose to fame with his hit single "Strike A Pose," has rapidly become a major player in the Hollywood music scene. His meteoric rise has been fueled by a distinctive sound, which seamlessly blends catchy hooks with thought-provoking lyrics exploring themes of love, loss, and the digital age. His music has resonated with fans across the globe, making the "Expensive Taste" album NFT drop one of the most highly anticipated events of the year.

YNG Zuck will be joined on stage by a live band and internationally touring DJ, Jordan Miller. YNG Zuck is expected to perform a medley of high-energy selections from his forthcoming full-length album, Expensive Taste.

The NFTYS partnership marks a significant milestone for YNG Zuck, who has long been a proponent of blockchain technology and its potential to revolutionize the music industry. By partnering with the NFTYS, YNG Zuck continues to push the boundaries of what is possible in the world of music and technology, demonstrating his commitment to harnessing the power of NFTs to provide fans with exclusive content and experiences.

The "Expensive Taste" NFT drop is expected to attract considerable interest from collectors and fans alike. With a limited number of NFTs available, each featuring exclusive content and experiences, the release is already in high demand. In addition to the virtual mosh pit and airdrops for live ticket holders, the NFTs will offer exclusive access to YNG Zuck's new music, making them a must-have for dedicated fans and collectors.

As the worlds of art, entertainment, and technology continue to collide, events like The NFTYS and partnerships like that of YNG Zuck are becoming increasingly important in shaping the future of creative industries. With the "Expensive Taste" NFT drop, YNG Zuck and The NFTYS are not only offering fans an exclusive opportunity to engage with their favorite artists but also paving the way for a new era of music and entertainment experiences.

Tickets for the NFTYS are currently available for purchase, and range in price from $27.39 for General Admission, all the way up to $6507.50 for In-Studio ULTRA VIP.

Photo Credit: Zachary Jaydon