BAD CHILD SOUNDTRACKS THE ONLINE DATING EXPERIENCE WITH DEBUT ALBUM FREE TRIAL OUT NOW
Photo credit: Nik Arthur
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"Imagine a voice filled with enthralling emotion put against abstract soundscapes that can best be described as rock and electronic production textures mixed to create rousing anthems; you are now envisioning BAD CHILD’s wickedly captivating sound.” HOLR Magazine
26 FEBRUARY 2021 (TORONTO, ON) – After five years of writing, recording and performing around the world, the Canadian artist known as BAD CHILD presents his comprehensive debut album Free Trial today with 21 Entertainment and Universal Music Canada alongside Capitol Records stateside and EMI Records in the UK.
Free Trial examines the distorted experience of creating human connection online and acknowledges the challenges that come with navigating emotional concepts through your phone. A concept album structured to feel like a satirical dating app, Free Trial is narrated by voice over clips that guide the listener through the phases of the record like phases of a relationship. The 19-track album features previously released songs and six brand new tracks including the latest single,“$1,000,000.” See full track listing below.
Reflecting back on the album now, BAD CHILD puts the music into perspective and honors his early creative process, “I started writing Free Trial as a reaction to how I saw people using each other in love and in business, especially online. Almost as if they were Free Trials. I felt a coldness and disconnect from those around me after the trauma I had experienced. This album to a degree was the beginning of my journey trying to understand myself. It’s neurotic and childish in some ways and extremely adult and empty in others. Five years of time passed while making this. I started when I was 18 I remember the summer was coloured by frank ocean’s blonde. I’ve turned into an adult since then. I’m turning 24 next month. This album in a lot of ways is my coming of age. I listen back to it and I feel like I’m listening to an experiment come alive. Its disregard for genre and technique makes me excited for the next chapters in this project. I feel like I’ve knocked down a barrier of my identity. At the end of the day when you hear this record you’re starting your Free Trial of me.”
Digging deeper into the tracks, BAD CHILD notes the importance of each song as building blocks that shaped his sound but also helped him to understand his early experiences of love, loss, intimacy and anger. “The first song I ever wrote ‘BAD CHILD’ its auto filtered guitar and drum machine. I remember feeling free when I sang about my trauma and when people reacted to me saying it helped them, I knew I had to write more. Songs like ‘Rouge’ dive into the intimacy of becoming an adult and how love is violent and delicate. ‘Royalty’ is a song I want to scare people, it’s about wanting too much and becoming enveloped in greed. It’s very angry and NIN inspired it heavily.”
Over the past three years, BAD CHILD has quietly been gathering momentum as an artist. In the summer of 2019, he released his thematic debut EP Sign Up. He quickly became one of Canada’s most exciting exports; profiled in the Wonderland Magazine, Complex, HillyDilly, Sidewalk Hustle, Atwood Magazine, Toronto Star. BAD CHILD’s “Candy”, featuring Ryan Chambers, was included on the soundtrack for the highly publicized Netflix film, To All The Boys: P.S. I Still Love You. The only Canadian to be featured on the album which includes tracks from Sofi Tukker, Marina, Gordi and more. Last year, BAD CHILD’s single “Blood” was featured in a global Apple Watch campaign. Back in Canada, his first radio single “Breathing Fire” peaked at top five on alternative radio and was nominated for a 2019 SOCAN Songwriting Prize alongside Dilly Dally, grandson and Kaytranda. BAD CHILD teamed up with fellow Canadians Justin Bieber, Geddy Lee, Avril Lavigne, Walk Off The Earth and many more on a Bill Withers cover of the classic “Lean On Me” for the historic airing of Stronger Together Tous Ensemble, a broadcast event paying tribute to frontline health workers and raising funds for Food Banks Canada in the early stages of the COVID-19 pandemic.
BAD CHILD spent the last year reflecting on the music that shaped him; releasing a COVERS EP that included his own interpretations on songs by Harry Styles, Bill Withers and Soundgarden. As well, he flexed the production side of his artistry, experimenting with new sounds and instruments on his own tracks and collaborations.
BAD CHILD’s eccentric music and unique vision landed him on the festival circuit last summer playing some of the world’s most prestigious line ups including Lollapalooza, Glastonbury, Reading & Leeds and Osheaga. Earlier this year, BAD CHILD was gearing up to join grandson and NoMBe as support for concerts across North America. Both tours have been postponed in light of the global situation.
FREE TRIAL Track List:
Source Universal Music Canada
February 26, 2021 11:39am ET by Pressparty