BILLIE EILISH AND ENVIRONMENTAL NON-PROFIT REVERB PARTNER WITH LOLLAPALOOZA TO USE SOLAR POWERED

INTELLIGENT BATTERY SYSTEMS FOR HEADLINE SET

ZERO-EMISSION BATTERY SYSTEMS WILL REDUCE THE USE OF DIESEL-POWERED GENERATORS, AND WILL BE POWERED BY A TEMPORARY “SOLAR FARM” ON THE FESTIVAL GROUNDS IN CHICAGO, IL

GROUND-BREAKING EFFORT IS PART OF REVERB’s MUSIC DECARBONIZATION PROJECT, CO-FOUNDED BY EILISH

OFFICIAL PRESS RELEASE


NEWS PROVIDED BY
Universal Music Canada

Press shot by Jack Bridgland

01 AUGUST 2023 (TORONTO,ON) - Billie Eilish is joining forces with environmental non-profit REVERB and Lollapalooza in bringing solar-powered, intelligent battery systems to Billie Eilish’s highly anticipated headlining set at Lollapalooza in Chicago, IL on Thursday, August 3.

The zero-emissions battery systems partially powering Billie Eilish’s forthcoming set, supplied and managed by Overdrive Energy Solutions, will be charged via a temporary onsite “solar farm” and will serve as a powerful demonstration of clean energy technologies that can drastically reduce live music’s greenhouse gas pollution and accelerate the shift away from fossil fuels.

This groundbreaking effort is part of the Music Decarbonization Project that Eilish helped launch and fund, and is REVERB’s campaign to advance innovative climate solutions to directly eliminate carbon emissions created by the music industry. This bold and revolutionary move will be a powerful example of an emerging clean energy solution that can help rapidly reduce the carbon emissions of live music. The goal at Lollapalooza is to further prove clean energy technology’s ability to provide power to large stages and drive the music industry toward a future that is less reliant on highly polluting diesel generators.

“We hope and believe this will be a watershed moment for the music industry.” says Adam Gardner of REVERB. “There are real climate solutions available right here, right now. By showcasing this technology with one of the biggest artists in the world, on one of the most revered festival stages, we’re accelerating the necessary transition toward a decarbonized future, for music and beyond.”

August 1, 2023 12:14pm ET by Pressparty  

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